Director of Digital Marketing

2 months ago


London UK, UK, United Kingdom MacGregor Black Full time

Director of Digital Marketing - Consumer Goods


Are you passionate about crafting innovative digital marketing strategies that elevate brand presence and drive business growth?


Can you lead a dynamic team to deliver outstanding digital experiences that resonate with global consumers?


Do you excel at optimizing digital channels to achieve business objectives?


MacGregor Black is currently partnering with a Leading International Consumer Goods company on the search for a Director of Digital Marketing. This is a permanent role based in London.


As the Director of Digital Marketing, you will be responsible for overseeing the development and execution of the company’s digital marketing strategy. Your focus will be on driving consumer acquisition, engagement, and retention through innovative digital campaigns and optimizing the brand’s online presence across various platforms.


Key Responsibilities


  • Lead the creation and execution of a comprehensive digital marketing strategy that aligns with overall business goals.
  • Oversee the planning, execution, and optimization of digital marketing campaigns across key channels, including social media, search engines, email, and display advertising.
  • Manage and mentor a team of digital marketing professionals, ensuring alignment with strategic objectives.
  • Establish goals, monitor KPIs, and refine strategies to optimize performance and return on investment (ROI).
  • Work closely with product, sales, and creative teams to ensure consistent brand messaging across all digital touchpoints.
  • Stay abreast of digital marketing trends and technologies to continuously enhance the effectiveness of digital campaigns.
  • Oversee the digital marketing budget, ensuring efficient use of resources to maximize impact.


What we’re looking For?


  • Bachelor’s degree in Marketing, Business, or a related field; Master’s degree is a plus.
  • Extensive experience in digital marketing, with a proven track record of leading successful campaigns in the consumer goods sector.
  • Proficiency in digital marketing tools and platforms, including Google Analytics, SEO/SEM, CRM systems, and social media management tools.
  • Strong analytical skills and experience with data-driven marketing strategies.
  • Excellent leadership, communication, and interpersonal skills.
  • A passion for consumer goods and a deep understanding of the market.
  • Strategic mindset with the ability to manage the day-to-day execution of digital marketing initiatives.


Competitive salary and benefits package.


Please contact Gabby Zachrisson for more information.


  • Marketing Director

    1 month ago


    UK, UK, United Kingdom Digital Silk - Growing Brands Online Full time

    We are first and foremost a great team full of ambitious and proactive individuals whose goal is to become the best professionals they can be and make Digital Silk a globally renowned digital agency. Our quest for excellence has resulted in our company’s growth and continuous need for outstanding team members.We are seeking hands-on Marketing Director to...


  • UK, UK, United Kingdom Anything | Creative Digital Agency Full time

    Digital Account DirectorLocation: Manchester (Hybrid)Job type: Full-time, PermanentBenefits: Competitive set of company benefits and an excellent collaborative working culture Role Description:We seek a proactive and results-oriented Digital Account Director to join our team. This role plays a pivotal role in the success of both the agency and its clients,...


  • UK, UK, United Kingdom Digital Gurus Full time

    Permanent – Digital Marketing Executive – Plymouth – Salary up to £27k A multi-channel B2C business based in Plymouth, seeking a dynamic and experienced Digital Marketing Executive to manage Partnerships and CRM initiatives. Key Responsibilities:Partnership Management: Manage partnerships with external vendors and suppliers (mainly China). The...


  • London, UK, UK, United Kingdom Digital Waffle Full time

    An eCommerce-focused gifted experience company is on the hunt for a Digital Marketing Executive to join their team, working on the full digital marketing mix with a data-driven attitude.Location: London (Shoreditch - full-time in office)Salary: Up to £30,000 per annumOne year's worth of experience in a Digital Marketing role is preferredExperience...


  • UK, UK, United Kingdom Digital Appointments Full time

    A fantastic fully home-based Digital Marketing Administrator position - you must be UK-basedThis dynamic digital marketing and web development agency with a proven track record of delivering exceptional results for their clients are looking for a dedicated Marketing Administrator to join their remote team and contribute to their continued success. A...

  • Marketing Director

    2 months ago


    UK, UK, United Kingdom Sanderson King Full time

    **Marketing Director (Cornwall, B2C Brand)** **Salary: Up to £60k** **Location: Cornwall** Sanderson King has been appointed as the recruitment search partner to find an experienced, creative, and inspirational **Marketing Director** for an established B2C brand based in Cornwall.Role Overview:We are looking for a Marketing Director with a passion for...

  • Marketing Director

    4 weeks ago


    UK, UK, United Kingdom Integral Memory Plc Full time

    Marketing DirectorStrategy, planning and leadership are at the heart of our Marketing Director's responsibilities, taking responsibility for developing comprehensive marketing strategies that align with the company's objectives and positioning Integral’s brands effectively in the UK and European markets. Encompassing the full marketing mix, the...

  • Digital Director

    1 month ago


    UK, UK, United Kingdom MCG Talent Full time

    Job Title: Director - Digital StrategyLocation: DubaiPosition Type: Full-timeAbout Us:MCG Talent is looking for Strategic professionals, to join one of our clients who are a leading advisory firm within the government space.This position requires someone with experience in a Digital Strategic role within the public sector or someone who has extensive...


  • UK, UK, United Kingdom BMS Performance Full time

    Digital Marketing Manager - Consumer Products Fantastic Culture Premium products Excellent benefits Flexible working Hybrid - 3 days in office ChesterDigital marketing Manager: Reporting directly to the Marketing Director you will champion all things digital in this newly created role. You will shape the new digital landscape for the brand including...


  • UK, UK, United Kingdom Digital Agency Full time

    We are currently hiring a Performance Marketing Specialist with a successful track record to drive revenue, user acquisition and brand awareness.This role reports to the Director of Marketing and is an exciting opportunity to join a fast-growing agency and a large team of like-minded professionals.Main Responsibilities of a Performance Marketing...


  • London, UK, UK, United Kingdom Reuben Sinclair | Sales, Marketing, PR, Data and Digital Recruitment Full time

    The CompanyThis organisation is a leading provider of home care in London and expanding areas. Hugely successful, they are a Times 100 Best Company to work for and rated as ‘outstanding’. As part of their on-going growth and continued success they are now hiring for a Partnerships Director that will be responsible for overseeing the strategy and...


  • UK, UK, United Kingdom BMS Performance Full time

    Digital Marketing and Designer. - Environmental and Sustainability manufacturing Full mix marketing role Creative role with opportunity to develop The Role of Digital Marketing and Designer: This is a fantastic opportunity for a Creative Digital Marketing Executive who loves creating digital graphics to support socials, online advertising, email marketing,...

  • Digital PR Executive

    4 weeks ago


    UK, UK, United Kingdom Fibre Marketing Full time

    About the RoleAre you an experienced digital PR looking for a fresh opportunity with an exciting specialist agency?As a DPR Executive, you’ll be responsible for developing and executing brilliant campaigns for our client base. This is an exciting role in a fresh team, working with some of the biggest UK brands, as well as playing a key role in developing...

  • Marketing Director

    4 weeks ago


    UK, UK, United Kingdom Blair West Full time

    Blair West is supporting one of the UK’s largest providers of supply teachers to primary, secondary and special educational needs schools across the UK.As a result, they created this new role of Marketing Director to help in the next stage of development and the delivery of the exciting and ambitious plans for the group and the businesses. As Marketing...


  • UK, UK, United Kingdom Azets Full time

    Who are Azets Azets are a leading firm of Accountants and Business Advisers operating across the UK, Ireland and the Nordics, we have over a wide network of employees and an abundance of inspiring opportunities to join one of our many offices!We are a top ten accountancy firm in the UK and are the number one largest SME practice. The opportunityAs Azets...

  • Marketing Director

    2 days ago


    UK, UK, United Kingdom Blair West Full time

    Blair West is supporting a leading law firm, seeking a new Marketing Director with overall responsibility for delivering new business for the business. The opportunity: Develop marketing strategies to deliver the required business plans in all departments and minimising cost per acquisition.Meet Inception plans as per budget and all other KPI’s as...


  • UK, UK, United Kingdom Collabera Digital Full time

    We are seeking a motivated Junior Digital Project Coordinator to support our digital project management initiatives. This role is perfect for individuals eager to learn about marketing, content management, and website launches. You will assist in managing digital projects that align with our marketing strategies and business objectives. The ideal candidate...


  • UK, UK, United Kingdom Sphere Digital Recruitment | Best Small Company 2022 Full time

    Digital Content Marketing Manager, London, 40k The Company My client is a renowned media group, and they're able to reach over 50 million consumers within the UK on a weekly basis. The Job As the Digital Content Marketing Manager your responsibilities will include: Create engaging copy for different audiences to drive users back to content with...


  • UK, UK, United Kingdom Digital Silk - Growing Brands Online Full time

    We are first and foremost a great team full of ambitious and proactive individuals whose goal is to become the best professionals they can be and make Digital Silk a globally renowned digital agency. Our quest for excellence has resulted in our company’s growth and continuous need for outstanding team members.We are seeking an amazing Business Development...


  • UK, UK, United Kingdom Sphere Digital Recruitment | Best Small Company 2022 Full time

    Digital Marketing Manager (Focus on DTC, E-Comm and Performance Marketing) Responsibilities You will be the go-to expert for Performance Marketing at the company. Clients will look to you for advice on performance strategies as well as technical understanding.Ensure campaigns meet client briefs and objectives on time.Create and deliver reports on campaign...