Senior Marketing Execuive

7 days ago


London UK, UK, United Kingdom BMS Performance Full time

Senior Marketing Executive (Content Focus)

Are you a creative marketing professional with a background in Marketing, Communications, or Journalism? Do you excel at crafting compelling narratives that drive the success of B2B campaigns? If so, this opportunity could be perfect for you

About the Role
As a Senior Marketing Executive, you'll play a pivotal role in shaping the voice of a leading B2B media and events company. Your passion for storytelling and content creation will help engage audiences and elevate brand visibility across the manufacturing sector. From content creation and campaign management to social media strategy and website updates, you'll have the chance to make a real impact in a dynamic and fast-paced environment.

Key Responsibilities

  • Collaborate with a Senior Marketing Manager and a peer Senior Marketing Executive to develop engaging content for email campaigns, website copy, social media, brochures, and more.
  • Explore creative ways to craft impactful messaging that cuts through the noise and resonates with the target audience.
  • Manage social platforms (LinkedIn, X, Facebook, TikTok), including content planning, post creation, and performance analysis.
  • Focus on growing followers, enhancing engagement, and finding new opportunities for improvement.
  • Act as the project manager for marketing campaigns, from initial planning to execution and reporting.
  • Liaise with clients and partners to align campaign deliverables with their objectives.
  • Leverage advanced tools to optimise email campaigns, maintain databases, design landing pages, and create lead-generation forms.
  • Receive comprehensive training to master these platforms if you're new to them.
  • Conduct in-depth research and collaborate with editorial and marketing teams to create content that reflects a strong understanding of the manufacturing industry.
  • Ensure websites are updated and aligned with event and media campaigns using WordPress and other CMS platforms.
  • Work with external suppliers and event/media partners to maximise brand awareness and campaign reach.
  • Manage service agreements and source new partnerships to achieve marketing goals.

About You
We're looking for someone who:

  • Experience: Has 2-3 years of experience in marketing or a related field.
  • Content-Driven: Is passionate about storytelling, skilled in writing and editing, and adaptable to different brand voices.
  • Digitally Savvy: Has experience with social media platforms, basic HTML builders, and is eager to learn new marketing tools.
  • Strategic and Creative: Understands the role of marketing in driving business success and enjoys creating innovative campaigns.
  • Proactive: Thrives in a fast-paced environment with a solutions-oriented mindset.

What We Offer

  • Professional Growth: Work with seasoned marketers and industry experts, with opportunities for training and skill development.
  • Impactful Work: See the results of your contributions directly influence business success.
  • Supportive Culture: Be part of a collaborative, inclusive, and values-driven workplace with excellent benefits, including private healthcare, pension schemes, wellness initiatives, and more.
  • Work-Life Balance: Enjoy perks like a day off on your birthday in addition to other benefits.
  • Salary: £32,000 + benefits

If you're ready to combine your marketing expertise with a passion for content creation, this role offers an excellent opportunity to excel in an exciting and influential industry



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