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Search Engine Optimization Manager
3 months ago
Our client, a growing global company are looking for a SEO Manager to join their marketing function.
THE ROLE OF SEO MANAGER:
- Conduct thorough keyword research and SEO analysis to identify relevant target keywords and phrases for each of the brands.
- Develop and execute effective on-page strategies to improve website visibility and SERP rankings.
- Own the SEO content creation process from ideation, copywriting, editing, and promoting content to grow our organic visibility.
- Optimise website content, meta tags, headers and URLs to ensure alignment with target keywords and enhance search engine crawlability.
- Conduct SEO audits, competitive analysis and benchmarking to identify opportunities for improvement and stay ahead of competitors in search rankings.
- Track and analyse website traffic, user behaviour and conversion rates to assess the effectiveness of SEO strategies and make data-driven recommendations.
- Stay abreast of emerging SEO trends and technologies, exploring innovative approaches to enhance our SEO efforts further.
THE IDEAL CANDIDATE FOR THE SEO MANAGER ROLE:
- 4+ years in copywriting, with a focus on SEO best practice: strong understanding of on-page optimisation and keyword research.
- Ability to demonstrate successfully hitting organic growth goals through SEO and content marketing strategies.
- Have examples of building efficient SEO and content campaigns.
- Strong project management skills
