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Search Engine Optimization Manager

2 months ago

London UK, UK, United Kingdom Kenwood Travel Full time

Job Title: SEO Manager – Travel

Location: Hybrid – 2/3 days a week in our Moorgate office

Type: Full-time, Permanent

Salary: £40,000 per annum


About Us:

Beginning with a dream to share the beauty of the world with everyone, Kenwood Travel has pioneered the notion of affordable luxury holidays. For over four decades, we have curated unforgettable getaways to the world’s most desirable destinations, powered all the way by cutting edge technology. We are now one of the UK's largest independent tour operators, owing much of our success to our destination expertise, our technology forward approach and our passionate team. We’re on a path to ambitious growth, are you ready to join us?


Role Overview:

We are seeking a strategic and positive minded SEO specialist to join our ambitious travel business. The ideal candidate will have a passion for travel and a proven track record of driving growth through organic traffic. You will be solely responsible for developing and implementing SEO strategies that increase our site’s visibility, attract high-quality traffic, and drive revenue from organic search.

Reporting to the Head of Strategy, Growth, and Development, you will collaborate closely with our marketing and development teams.


Requirements:

  • Strong expertise in both content and technical SEO, covering on-page and off-page SEO practices.
  • Proven experience developing SEO strategies that drive revenue growth from organic traffic.
  • Excellent understanding of current search engine trends, algorithms, and AI developments.
  • Ability to conduct site audits, competitor analysis, and keyword research to inform SEO strategy.
  • Proficiency in SEO tools such as GA4, Search Console, SEMrush, Screaming Frog, SEOClarity, Moz, Ahrefs, or similar).
  • Minimum 5 years of hands-on SEO experience, either in-house or in an agency setting.
  • At least 2 years of experience in the travel industry.


Key Responsibilities:

  • Conduct the SEO audit and create a benchmark upon which growth will be based.
  • Create and present an SEO strategy aligned with core business goals, alongside a clear implementation timeline.
  • Own and manage all aspects of technical SEO, creating a roadmap for execution.
  • Monitor, analyse, and report on key SEO metrics, providing actionable insights for improvement.
  • Provide regular progress and performance updates against the SEO strategy to the business.
  • Ensure all essential SEO elements (tags, images, internal linking structures, duplicate content) are optimised across the site.
  • Create industry-leading SEO landing pages to boost conversions.
  • Develop and implement effective link-building strategies to enhance domain authority and search rankings.
  • Engage in outreach activities to build relationships with influencers, bloggers, and industry partners.
  • Stay updated with industry trends, competitors, algorithm changes, and best practices, adjusting strategies based on competitive insights and industry trends.
  • Collaborate with the Marketing Manager and Online Performance Manager to align SEO with Paid Media strategies for optimal results.
  • Work closely with product managers to stay informed about destination priorities and USPs to shape SEO content strategy.
  • Partner with content teams to ensure pages are consistently refreshed with relevant SEO-driven content.
  • Collaborate with the IT Operations Manager to improve site speed and overall technical performance, enhancing the Site Health Indicator.


Skills and Qualifications:

  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Excellent time management skills with the ability to multitask and prioritise effectively.
  • Excellent copywriting skills.
  • Commercially focused with a versatile, can-do attitude.
  • Positive minded and collaborative nature.
  • Advanced technical SEO skills with the ability to identify and implement solutions.
  • Deep understanding of website structure, crawling, indexing, and on-page optimisation.
  • Bachelor’s degree in business, marketing, or a related field.

Benefits & Perks:

  • Travel Benefits: Access to exclusive travel discounts.
  • Health Benefits: Option to enrol in a private health insurance scheme.
  • Work Environment: Enjoy a flexible hybrid working model, with time split between our Moorgate office and working from home.

How to Apply:

Please submit your CV along with a covering letter detailing your suitability for the role. We look forward to welcoming an enthusiastic and strategic SEO Manager to our team


Note: Applicants must have the right to live and work in the UK.