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Paid Media Manager

2 months ago

UK, UK, United Kingdom Network Marketing - Marketing Recruitment Full time

Paid Media/Innovation Manager

Location: Leeds/Garforth

Salary £45-55k


Are you ready to lead a dynamic team in the fast-paced world of mobile marketing? Our client, a leading mobile marketing agency, is expanding its paid media team and is looking for a unique person to spearhead their innovative digital awareness campaigns across multiple verticals including higher education, automotive, and property.


In this role you'll manage a team of skilled paid media specialists and work closely with business development, client partnerships, and data teams to drive campaign objectives. Your expertise in paid media will shape strategy, improve outcomes, and foster long-term client relationships through detailed post-campaign analysis.


Whilst managing a team will be your day to day, this role really comes to life as you work with the Operations Director helping to develop new products in DOOH, Connected TV, Programmatic Audio and many others. So we're looking for someone who has innovation at their heart and who enjoys seeking out new technologies that can improve digital marketing effectiveness. You'll enjoy attending tech media/events, bringing back the best innovations that the agency can start to implement in the business.


Key Responsibilities:

  • Lead a team of paid media specialists to deliver effective, results-driven programmatic campaigns.
  • Oversee campaign creation, optimisation, and reporting across various Demand-Side Platforms (DSPs).
  • Collaborate with clients to provide insightful forecasts, deliverables, and analysis.
  • Innovate by exploring new technologies and attending industry events to enhance campaign performance.
  • Offer platform and model recommendations to optimise campaigns and increase client engagement.
  • Deliver thorough reporting and post-campaign analysis, providing recommendations to drive client retention.

What We're Looking For:

  • Proven digital agency experience with a strong focus on paid media and and understanding of programmatic advertising.
  • Expertise in managing paid media campaigns across different budgets and sectors.
  • Strong analytical skills, including the ability to evaluate campaign performance and data trends.
  • Excellent leadership, team management, and development skills.
  • A passion for innovation and staying ahead in a rapidly evolving digital landscape.
  • Visionary with the ability to bring new product offerings to life.
  • Ability to work independently and meet deadlines for reporting and analysis.


This business comprises a passionate bunch of people working in a collaborative, supportive, and fun work environment where personal and professional growth is encouraged. You’ll have the freedom to innovate, explore cutting-edge technology, and make a meaningful impact on campaign success.


Benefits:

  • Profit share bonus
  • Private medical cover
  • 25 days holiday per annum
  • Regular agency socials and events