Marketing Executive
2 weeks ago
Marketing Executive - Francis Hotel, Bath - £30000 plus benefits
The opportunity:
We are looking for an enthusiastic and inquisitive Marketing Executive to tell the next chapter of The Francis Hotels story. As the hotel embarks on a transformative £13M renovation, this role is crucial in repositioning The Francis as the premier destination to stay, dine and unwind in the heart of Bath.
We are seeking someone who is not just organised and detail-oriented but also deeply curious about everything Bath has to offer. You will not only uncover and share the stories of Bath but will also build lasting connections with locals and colleagues alike, bringing the essence of the city into everything we do. Your passion for storytelling will shine through across all marketing channels, from social media and PR to digital campaigns, helping to weave the rich narrative of The Francis Hotel into the fabric of Bath.
No two days will be the same, offering you the chance to dive into the full spectrum of marketing from brand strategy to digital, website and email campaigns. Excellent communication skills, a collaborative spirit and a flair for a creative approach are essential to work with the hotel team to bring The Francis Hotels new chapter to life.
About Sutton Hotel Collection:
The Sutton Hotel Collection is a privately owned group of historic hotels, each situated in outstanding locations. Our brand is still young, but our vision has always been clear, to create a brand that places its people at the heart of the business, plays an active role in local communities, genuinely cares about its guests, and consistently delivers an effortless yet authentic and superior level of service.
Owned by the Sutton family, who are passionate about being an employer of choice, we are committed to developing one of the leading upper four-star hotel brands in the UK. As we continue this exciting journey, we invite you to be part of our next chapter.
No two days will be the same at The Francis Hotel. Here is a glimpse into how this dynamic role could evolve:
You are inquisitive:
The Francis Hotel is the heartbeat of Bath, nestled in the citys first Georgian square, and embodies the down-to-earth, welcoming spirit of the community. Like the hotel, you are curious and eager to learn about everything happening locally. You will share your knowledge and passion through friendly and informative emails, stunning web content, and engaging social media content (images and videos). Your role will be to help drive the marketing campaign plan forward, making The Francis the go-to place for discovering what is happening in Bath.
You are passionate:
You are committed to doing things right and are a passionate advocate for Bath. You will spearhead campaigns that attract locals to our brand-new brasserie with an open kitchen, and create buzz around our innovative thermal spa experience, featuring treatments not yet seen in the UK. Through strategic partnerships, collaborations, sponsorships, PR, advertising, and thoughtful collateral, you will make The Francis Hotel the talk of the town and a must-visit for locals.
You are creative:
Bath is a city with a rich history of discovery and innovation. In 1781, Herschel discovered Uranus from his home on King William Street, and Beau Nash invented the first carriagestodays taxis. In this role, you will collaborate with the wider marketing team to lead creative thinking and develop innovative marketing strategies that leave the competition behind and position The Francis Hotel as a top choice in Bath. You love creating content or working with other content creators to bring Bath and the hotel to life through photography and video.
You are culturally minded:
The Francis Hotel is not just a place to stay; it is a cultural hub that reflects the vibrant heritage of Bath. You have a deep appreciation for the arts, history, and the unique character of the city. You will work to ensure that The Francis Hotel is not only a luxury destination but also a place where guests and locals alike can experience the cultural richness of Bath. Through curated events, collaborations with local artists and historians, and culturally relevant content, you will help The Francis Hotel celebrate and contribute to the cultural tapestry of the city.
You are caring and collaborative:
At The Francis Hotel, we believe in the power of genuine care and collaboration. You embody this by deeply caring about Bath, producing high-quality work that reflects your dedication to the hotel's success, and serving as a steadfast advocate of our brand across all marketing platforms. Your interactions with the community enhance our reputation, while your collaborative and supportive nature makes you a valued and integral part of our team, always striving to uplift others and contribute positively to the hotel's environment.
Our People
The Sutton Hotel Collection is a family-owned group, by extension, our people are our family. We recognise how much our people invest in us, in turn, we offer exceptional learning opportunities, as well as best in class benefits for our team.
Our Benefits
We want to share the Sutton Hotel Collections values of generosity, kindness and contribute towards the happier lives of you, our people. Here are some of the benefits you will receive when you join us:
Free Hotel Breaks - From the first day of service, you can benefit from two free breaks of one/two days in any Sutton Hotel Collection hotel, in a 12-month period.
Leisure Passes - We encourage you to enjoy your time off work and will contribute £150 towards a membership at a leisure centre or with associations such as the National Trust.
Enhanced Maternity and Paternity Leave (26 weeks at 90% for expectant mothers, four weeks leave at 90% for fathers)
Institute of Hospitality - We will pay for your membership, creating avenues for learning, coaching, and mentoring.
Learning and Development - An extensive range of training opportunities are available to facilitate your personal development.
Health Assured - A confidential service offering CBT therapy, up-to-date information, support, and advice on a broad range of subjects.
Subsidised Learning Courses - We encourage your learning, and development so would like to contribute to courses you would like us to explore.
We also provide you with all the basic benefits such as free nutritious and tasty meals on duty, complimentary on-site parking, bespoke uniforms where appropriate, regular on and off-site social events and celebrations and a cycle to work scheme.
At Sutton Hotel Collection, we are an inclusive, natural, generous, ethical, and diverse group of people, we create moments that matter as one team peak performance.
AMRT1_UKCT
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