Category Manager

6 days ago


UK, UK, United Kingdom SRG Full time

Key individual accountabilities:


• Develop and deploy category vision and strategy based on deep understanding of key growth’s drivers in categories, channels and clients, shopper’s understanding and insights, identifying additional source of growth

• Lead Joint category development process with major clients, develop relationship with retailers, helping them in providing category growth

• Lead creation and delivery of categories plans for channels and specified customers based on DPSM (distribution, pricing, shelving, merchandising) approach

• Develop and deploy Commercial Strategy based on Revenue management and strategic pricing, category expansion and channel’s portfolio optimization, etc. and agree top down annual budgets by category & customer in line with financial & brand objectives

• Developing RGM methodology to identify net realized revenue (NRR) and profitable growth opportunities across Ukraine and Centrale Europe region by each lever:

• 1. Pricing

• 2. Price Pack Architecture

• 3. Mix management (portfolio and channel / customer)

• 4. Gross to Net (trade spend and investment optimization)

• 5. Commercial Policy (trade terms)

• Support Commercial team in the use of the ROI calculator (tool update, resolve issues). Understanding of ROI concept.

• Support sales team in promo validation process (review promo proposals vs sell-out plan)

• Develop and deploy trade investment and promo strategy through implementation of Trade Marketing calendar based on categories guidelines and financial targets

• Partner with cross-function to deliver the category & commercial strategy

Requirements:


• Sales acumen and category deep process understanding

• Strong analytical skills

• Advanced Excel capabilities required such as:

• Advanced formulas

• Tables/formatting, conditional formatting

• Advanced charting (Sparkline, dynamic charts, combination charts, etc)

• Pivot tables and pivot reporting (grouping, slicers, calculations & summary by different metrics)

• Strong presentation skills

• Solid understanding of retail business

• Knowledge of Nielsen Data base

• English Upper-Intermediate


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