Digital Marketing Executive

3 weeks ago


Bilston UK, West Midlands, United Kingdom Sharps Bedrooms Ltd Full time

Company: Clever Closet


Location: Bilston Wolverhampton


Salary package: £30,000 to £35,000 per annum pending experience.


At Clever Closet, we provide award-winning storage solutions to perfectly fit the unused space in your home. Now part of the Sharps Bedrooms Group of companies, we are currently bringing the Clever Closet Marketing function into our group head office in Bilston, Wolverhampton.


We are recruiting for a Digital / Performance Marketing Executive to be a key part of this team. The successful candidate will be working closely with the Clever Closets sales and operations teams to generate brand interest and sales leads. You’ll be managing our paid social and search accounts, developing, producing and executing our emails strategy, along with nurturing prospective leads through social comment and customer review management.


Role Purpose


You'll be hands-on in the advertising platforms running the day-to-day activity and take ownership of our campaigns testing and optimisation, using data-driven insights to ensure we are continually growing and evolving our campaigns.


Working collaboratively across teams, your role will support and contribute to the overall marketing strategy and development and delivery of the marketing plans.


You will have a passion for everything digital and have an eagerness to learn and develop keeping up to date with digital trends and tech.


Your responsibilities will include:


Planning, buying, and optimising our performance marketing campaigns across paid social and paid search, (Meta Ads and Google Ads) to drive lead volume and higher ROI from our spend.

Oversee day-to-day campaign management including budgets, bid strategies, creative, copy and targeting, tracking implementation

Oversee strategies for generating and nurturing leads through digital channels

Monitor key KPIs and produce regular reports and presentations,

Identify growth opportunities, working with internal and external partners to launch new channels/ platforms and scale existing campaigns further.

Work with our creative team to introduce new creatives, collaborate on creative strategy and develop ideas to help acquire new users more efficiently.

Management of eCRM contact strategy,

Work with our website team to ensure our web development roadmap is fit for purpose along with developing and implementation of A/B, splits and multivariate testing across all media accounts.


This is a new role and a great opportunity to be part of a new team. The successful candidate will work as a key member of the Clever Closet team but will also work with the Sharps Group Marketing team and must have at least 2 years’ experience of


Solid performance marketing experience working within a SME, (ideally a lead gen model) with a proven track record of managing and scaling campaigns within agreed efficiency thresholds.

Demonstrative GA4, Google Ads and Meta Ads management experience

Experience of managing and sending customer emails via an email system such as Mailchimp or Dotdigital.

Experience of managing and handling customer comments on social media and responding to customer reviews via review site platforms.

Strong data analysis skills, able to identify trends and provide actionable insights back to the business. Advanced use of Excel/ Google sheets.

Knowledge of wider digital marketing channels and up-to-date on the latest privacy and attribution challenges in the industry.

Strong understanding of tracking, tagging and attribution.

Ability to work cross functionally and juggle multiple priorities, comfortable working to meet deadlines.

A strong communicator with the ability to establish and manage internal and external relationships.

Proactive self-starter, able to take ownership and drive projects forward.



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