Marketing Executive
2 weeks ago
**About Masabi**:
At Masabi, we are helping to make cities better places to live, work and visit by enabling seamless, frictionless journeys on public transport systems. We are a SaaS company developing a fare collection platform that allows people to buy and present tickets for public transit on their mobile phones or by tapping a bank card or smart card to travel.
We believe a new fare payments system allowing passengers to tap and ride, without needing to buy a ticket or understand fares, should be available to every passenger and every transit agency around the globe, without prohibitive costs or taking years to deliver, helping people move seamlessly from A to B.
Join us on this exciting ride as we build the transit technology ecosystem of tomorrow.
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The Role: *
Marketing plays a pivotal role in our vision and how we interact and communicate with prospects, customers and partners, allowing them to make better-informed decisions about our products and services.
As Marketing Executive, you will support the team in building the sales pipelines by optimising existing marketing channels and creating content to target, acquire and convert customers.
The role will also focus on delivering campaigns for our customers and partners, providing them with first-class marketing support and assets to help increase the adoption and awareness of our services with passengers.
You will be joining a happy team of 3 marketeers, to help grow the brand and assist the sales team in growing our business globally.
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Location: *
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About you: *
- Prior marketing experience, ideally in a SaaS company, public transport or mobility organization
- Experience running social media channels and social media advertising campaigns
- Hands-on Marketing Automation experience (preferably Hubspot)
- Experience running trade show stands
- Content creation experience
- First-class copywriting skills with the ability to clearly brief designers to minimize copy changes and maximize the impact
- Highly organized, good time management, and excellent communication/ interpersonal skills, including the ability to communicate with senior stakeholders
- Experience writing and reviewing press releases
We don’t expect you to have all of the above skills; you’ll be given the opportunity to learn anything which is new to you.
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Nice to have: *
- Experience of Hubspot
- Experience of Salesforce
- Experience of WordPress
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What you will learn: *
- In this role, you will have the opportunity to work on the full spectrum of B2B Marketing and become an expert in all the different areas we focus on: digital advertising, account-based marketing, search, PPC, website design, content creation, events and event management, lead generation, PR and media
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Some of our benefits: *
- ****Competitive salary package
- 25 days of holiday per year plus the option to buy another 5 days pro-rated
- Private Healthcare via AXA including pre-existing conditions and mental health
- Life Insurance
- Choice of workstation
- Flexibility to work from home whenever you need to and flexible working hours (we are currently operating either fully remote or in a hybrid mode, please see Remote Working Policy below for more details)
- Ability to work for up to 3 months per year from any country in the world
- Pension scheme
- Training allowance of up to £1000 per year
- £200 annual allowance for any home office need or improvement
- Enhanced family leave pay
- Onsite/video yoga classes
- Cycle to work scheme
- Unlimited snacks and drinks, with regular free lunches (when in the office)
- Regular social gatherings with a monthly allowance for each employee
- Biannual company events
- Fun and collaborative environment with a focus on making a difference in the world
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Diversity: *
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Interviewing: *
All interviews are expected to take place by phone or video.
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Remote working: *
Masabi’s flexible working policy will allow you to work fully remotely, or from one of our offices in London, Cluj, New York, Denver or Boston. The choice about where you work from will be largely made by you. Regardless of where you choose to work from, you will be allowed to work outside of the country of your employment for up to 3 months each year.
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