Digital Marketing Executive

2 weeks ago


Southwark, United Kingdom Informa Markets Full time

**Company Description**

Our marketing team is a diverse and welcoming group. We love events marketing and we are constantly testing, developing and innovating in our approach.

**The Opportunity**

Join a diverse marketing team working on several large scale international events.

Through a mix of agency and in-house expertise, digital marketers play a vital role in the ongoing success of the portfolio.

Key Responsibilities
- Execution of the digital marketing strategy, including planning, implementation, management and optimisation for both inbound marketing and paid media
- Design and implementation of testing and optimisation strategies (including A/B testing landing pages and CTA’s)
- Driving online traffic through all PPC, Google campaigns and ability to present ongoing results
- Identifies evolving digital marketing best practices and collaborates with internal stakeholders and external agencies to develop new cutting edge digital campaigns
- Understands customers’ digital behaviour, through continual testing and reporting on channel and campaign performance, in order to optimise plans. This will include using Adobe Analytics or similar to spot issues and opportunities
- Work with external agency to implement the paid campaigns, monitor performance and manage budget
- Works collaboratively with wider marketing team to review and make changes/improvements to digital campaigns to ensure customer engagement and conversion is optimised

**Qualifications**

Must have experience in paid digital marketing including
- Experience of working on PPC campaigns
- Analytical skills

**Experience of the following tools desirable but not essential**
- Eloqua
- Adobe Analytics or Google Analytics
- Adobe Target
- Adobe Experience Manager or similar CMS

**Additional Information**

**Benefits**:

- You are entitled to 25 days' paid holiday per year pro rata, increasing to 27 days after 2 years' service, as well as bank holidays
- Balanced working, flexible working hours
- Volunteering days
- Season ticket loan
- Cycle2work
- Eye care vouchers
- Childcare vouchers
- Healthy Lifestyle subsidy/ Mental well-being support
- Money purchased pension scheme & life assurance
- ShareMatch Scheme, Informa's colleagues Share incentive plan matches every share purchased with two free shares
- Learning & Development - Our Learning team supports year-round development with face-to-face training, access to Linked-in Learning.
- Long term career development opportunities
- AllInforma Colleague run networks for Diversity and Inclusion
- Inspired Sustainable Development at the very core of our business
- Ability to contribute towards socially responsible and sustainable events
- LGBTQIA+ Colleagues and Allies Network
- Visible & invisible disabilities and conditions Network
- Ethnic minorities and multiculturalism Network



  • Southwark, United Kingdom Ascent Sourcing Ltd Full time

    **Digital Marketing Executive** **London Bridge / Home Based - Hybrid** **£28,000 - £32,000 Base + Benefits** Are you a creative, social and passionate Digital Marketing Executive? Then this one could be for you My client’s looking for a creative, fun, social and passionate Digital Marketing Executive to join the team. The organisation specialist in...


  • Southwark, United Kingdom Premier Talent Ltd Full time

    Are you a fluent Dutch speaking Digital Marketing professional looking for an exciting opportunity with a market leading and rapidly growing global business? Premier Talent are hiring a newly created Digital Marketing Executive on behalf of an exciting and dynamic specialist marketing agency within a niche industry. This role is primarily focused around CRM...

  • Marketing Executive

    1 week ago


    Southwark, United Kingdom COMORO Full time

    **Basic £30k, plus 10% bonus and excellent benefits** Our client is a global leader providing data-driven Financial Intelligence and insight to businesses and professionals in Financial institutional sectors around the world, enabling them to make better informed decisions, spot opportunities and gain competitiveedge. As a Marketing Executive you will own...


  • Southwark, United Kingdom AJ Bell Full time

    We are now recruiting a Digital Market Manager to optimise and grow our Direct to Consumer (D2C) products through acquisition marketing activity to meet our ambitious growth targets. Working with agencies to optimise our programmatic and affiliate activity to ensure we’re always following best practice and consistently improving. Working with brand,...

  • Marketing Executive

    1 week ago


    Southwark, United Kingdom Oyster Consultants Full time

    **Job Title**: Marketing Executive **Location**:UK Home based If located near an office hot desking is an option. **Salary**: £30,000 ------------------------------------------------------------------------------------------------------------- We are looking for a self-motivated & well-rounded marketing executive to support, develop and execute a wide range...


  • Southwark, United Kingdom Bouygues Construction Full time

    We are seeking a self-motivated Marketing and Communications Executive to drive our brand presence and engage our audience across multiple channels. This role is central to developing and executing our content strategy, managing our digital presence, and supporting data-driven marketing initiatives. **Job Purpose and Development**: As the role evolves, you...


  • Southwark, United Kingdom Informa Markets Full time

    **Company Description** Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Through more than 450 international B2B brands, we provide opportunities to engage, experience and do business via live and virtual experiences, specialistdigital content and actionable data solutions. We organise over 500 large-scale...

  • Marketing Executive

    1 week ago


    Southwark, United Kingdom Roar B2B Ltd Full time

    **This is a maternity cover position for up to 12 months** **The Company**: ROAR B2B is a multi-platform events company that puts people at the centre of today’s most topical, growing and engaged industry sectors. With offices in London, we’re dedicated to delivering sustainable sector-leading events which bring people together to build content,...

  • Marketing Executive

    2 days ago


    Southwark, United Kingdom The Portfolio Group Full time

    We are currently seeking to appoint a Marketing Executive to join a growing and fast-paced marketing team, working in vibrant offices in Blackfriars, London. With fantastic office perks, we're the perfect place for high achievers to grow and thrive! - Are you a Marketing Executive looking to take the next step in your career? - Can you bring creativity and...


  • Southwark, United Kingdom Cratus Group Full time

    We’re looking for a talented Digital & Social Media Officer / Marketing Officer to join us on our journey, contributing to both our internal marketing efforts and those of our diverse range of clients. **Role Overview**: As the Digital & Social Media Officer / Marketing Officer, you will be the driving force behind our digital marketing strategies, social...