Go-to-market Manager

5 days ago


Bath, United Kingdom Henry Nicholas Associates Full time

* Go-to-market
- Product launches
Go-to-Market Manager
A multi award-winning telecommunications company that's growing fast and constantly evolving. We are looking for innovative and passionate people who'll make a real difference to the business and its customers - and that's where you come in. Your talent andskills as a Go-To-Market Manager will play a key role in the growth plans for the company, and will help shape our future by bringing the South West the best ultra-fast full fibre broadband and customer service around.
The experience we need.
- Strong understanding of marketing principles and techniques, including campaign development, customer segmentation, and data analysis
- Highly organised and demonstrational experience in managing multiple projects
- Outstanding written and verbal communications skills, including the ability to develop clear, insightful PowerPoint presentations, internal briefs and reports
- Experience building and managing relationships with key partners
- Strong analytical and problem-solving skills
- Ability to work effectively in a fast-paced, dynamic environment
The role.
- Working with the support of the Head of Propositions, develop and manage the go-to-market plans for new products, services, and customer segments
- Analysing market trends and customer data to make recommendations for cross-selling and upselling to support the success of business goals
- Identifying new market opportunities and develop strategies to enter and expand in those markets
- Ensuring value propositions are customer focused, compelling and clearly expressed across all channels
- Working with the brand team to develop and execute marketing plans and campaigns to drive the adoption of broadband products and services within target market segments
- Supporting on products and propositions launched within the Marketing team to ensure progress and accuracy
- Ensuring weekly GTM project status meetings are conducted with all relevant business areas
- Building and managing relationships with key partners, distributors, and content providers
- Collaborating with cross-functional teams, including Product Development, DevOps, Sales, and Customer Care, to ensure that marketing initiatives are communicated and aligned with overall business goals and objectives
- Developing and reviewing marketing materials, including website content, brochures, and sales collateral to ensure it aligns with the proposition
- Monitoring and reporting on the performance of product split, marketing campaigns and initiatives
- Supporting the overall success of the wider marketing team projects and goals
What you'll get in return.
- A chance to join a fast paced, industry disruptor that's loves doing things differently
- Flexible working
- Competitive salary between £30,000 - £40,000
- Great benefits like life insurance, health care options, pension
- Great working environment
How to apply.



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