Media and Communications Officer

**Main Purpose**
This role will be working within the Traffic Scotland Control Centre on the Traffic Scotland Operations and Infrastructure Services Contract to deliver a coordinated media and communications service to the public 24/7, 365 days a year.

Supporting the Operations Support Services team to deliver an effective and efficient day to day Traffic Scotland service to the travelling public.

The post is based at the Traffic Scotland National Control Centre in South Queensferry, which provides a 24/7x 365 service to plan, monitor, control and inform traffic on the network.

**Add**itional Information**

The general working pattern will be a shift pattern alternating between 6am - 2:00pm or 13:00pm - 9pm, Monday to Friday.

**Salary**: £21,840.

The Media and Communications Officer will be required to assist during times of high demand within our control room and therefore may be requested to work later or different hours to accommodate during the normal working week or at the weekend. This could include working shifts, 8 or 12 hours, dayshift and nightshift.

This requires the person to be flexible. The successful applicant must be able to demonstrate that they meet this prerequisite.

The Media and Communications Officer will be required to attend meetings, our client is based in Glasgow therefore the Media and Communications Officer could be asked to attend meetings in Glasgow or throughout Scotland if meeting our stakeholders or operational partners. The Media and Communications Officer may also be required to attend courses for Amey which would require travel throughout the UK.
**Tasks**
- Supporting the Operations Support Manager in securing the delivery of the contract requirements for the Operations Support Services with specific emphasis on social media planning and development of the social media service
- Supporting the Control Room team in ensuring that control room staff have all necessary information about planned events, roadworks and anything which has an impact on the Scottish Trunk Road network.
- Promote the Traffic Scotland Service work on the Road Network to the public and media in an open, friendly and informative way.
- Be proactive and collaborative with stakeholders by highlighting good news, new initiatives, improved service, faster completion of Operations or Works Contracts and the planning or major activities.
- Where unplanned incidents are occurring, engage with wider media and provide timeous media updates and undertake pre-recorded and live broadcast messages providing the details of the Unplanned Incidents.
- Prepare and issue factual media releases for public information, notifying the local and regional media of forthcoming events and road works detailing expected commencement dates, rescheduling of operations and the expected completion dates.
- Arrange and attend quarterly review meetings between the Media Officers and Transport Scotland media desk throughout the contract period- Proactively monitor all media outlets checking information on incidents, road works and events affecting the Road Network are accurate.
- Update the Traffic Scotland social media services providing two-way communication with its followers.
- Based within the control room providing direct liaison with the day to day operations team to ensure information out to the public is accurate
- Liaison with our in-house radio broadcaster to ensure information out to the public is accurate
- Build strong relationships with key people in media agencies, and other key stakeholders, leading Traffic Scotland Service engagement with them to optimise the profile of the service
- Ensure that contacts and distribution databases are properly maintained.
- Maintain editorial standards within Traffic Scotland service to protect the brand
- Create copy for press releases, web pages, reports and other organisational statements.
- Ensure that the Traffic Scotland website and social media presence continue to develop so that they support the brand presence and remain useful to the stakeholders and public.
- Deliver local communications including scheme works, supporting client initiatives and media activities.
- Support client communication teams and the regional Communications Officer.
- Provide relevant regional stories to the Marketing Communications team.
- Share external news stories with the internal communications team.
- Support corporate communications activities as required.
- Support activities to meet KPI targets
- Supporting the Multi-Agency Response Team and Transport Scotland Resilience team as required
- Deal with Client and customer enquiries on a day to day basis.
- Write quality responses to complaints, enquiries and requests for information.
- Ensure compliance with the contractual requirements.
- Deliver continuous improvement and ensure customer care.
- Promote good customer satisfaction.
- Engage with the public to drive customer engagement, performance and improve the business
- Develop and