Marketing Manager

1 day ago

Abingdon, United Kingdom Purple Placements Full time

Marketing Manager

To capitalise on continued growth, the business is looking for an experienced marketing manager to work alongside the existing sales management & marketing function to oversee, manage & be responsible for the day to day running of our overall marketing functionincluding activities such as major marketing campaigns, management of exhibitions, SEO functions, management of social media, website management enhancements & improvements, general marketing activities that should all lead to new business acquisition.
Responsible for managing the company's entire marketing output, as well as overseeing the ongoing enhancement and management of all promotional materials and campaigns & report associated results to management on a regular basis.
We can offer a dynamic and fulfilling role in a busy office environment. Advancement within the company is an opportunity for all, and as a business we strongly believe in promotion from within.

**Responsibilities**:
The main responsibility of this role will be to help the business develop new client acquisition through effective marketing initiatives, to support the ongoing growth of the business. Duties will include:

- Working with Sales & management, existing business development & marketing functions
- To establish and prioritise marketing goals in line with company targets & objectives
- Oversee current offerings with a view to improvements/enhancements
- Evaluate all current sales proposals, quotations, presentations & brochure documentation
- To evaluate and oversee company brand management
- Develop detailed marketing plans for all platforms and media channels
- Tracks all marketing data to effectively report on wins and successes
- Ongoing management and enhance/improve the company website
- Further expand the reach of the business across all existing social medial channels
- Manage company representation at key trade shows throughout the year
- Negotiate & manage with any existing partner agencies
- Interview, hire and train marketing staff, as the need arises
The above is not an exhaustive list of duties and you may be expected to perform different tasks as necessary to meet the overall business objectives of the organisation.
Experience, Knowledge and Skills Required
Essential:

- High organisational skills and ability to manage several projects at the same time
- To be able to evaluate existing brand output and manage future improvement
- Ability to prioritise own workload
- Strong communication skills - both written and verbal
- Well versed in IT skills for Microsoft Office Suite and CRM Systems
- Ability to work with business tools to accurately report on performance
- Creativity & great attention to detail is essential
- Strong budgeting and project management skills
Desirable:

- IT literacy at a high proficiency level, preferably within the retail IT sector
- Ability to make decisions in other team members absence
- Degree level or similar in Marketing or business
Personal Qualities
- Articulate & able to communicate professionally at all levels both internally & externally
- Ability to work as part of a team and support colleagues
- Ability to cope with a demanding workload
- Prepared to take and implement decisions and accept responsibility for own actions
- Self-motivated showing discretion to maintain confidentiality
- Personable, positive, and resilient
- Strong work ethic

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