Social Media Editor

Do you want to work in one of the country's most vibrant newsrooms covering the best city in the world? The** Liverpool Echo** is one of the largest regional websites in the country, with a proud history of campaigning local journalism.

The **Social Media Editor** leads the way in building our relationship with our loyal and engaged readership, making sure our journalism reaches the widest possible audience and that people have every chance to get involved by expressing their opinions and ideas.

Drawing upon data insights, you’ll ensure our methods of communication and engagement are effective, as well as constantly searching for new initiatives and ideas to improve and deepen our connection.

We need people with a desire to experiment with new and innovative techniques and the ability to inform and inspire our readers and make a real difference to their lives.

We’re looking for fresh ideas and new perspectives from people from a wide range of backgrounds, and we want you to tell us the stories you believe are important from our many communities so we can continue to diversify our content.

**So, who are we?**

We are Reach Plc, you might not have heard of us but we have probably met without you even realising it. We are home to the UK and Ireland’s most iconic digital platforms, magazines and newspapers. From the Mirror, Daily Express and OK, to our regional titles such as the Liverpool Echo, BirminghamLive and the Manchester Evening News (plus lots more), our brands and the stories we cover are as varied as our people. We help all kinds of people share experiences through our stories because we believe this is what makes us human.

Oh, and we should probably also mention that with a monthly readership of 47 million people, Reach is the largest commercial publisher in the UK. At Reach, not only will you feel better understood, you will also feel you understand other people better too.

**Key Responsibilities**
**What will the role involve?**
- Managing the Echo’s social media channels including Facebook, Twitter, Instagram and Tiktok in accordance with Live network best practice and priorities
- Finding new ways to promote content off-platform and attract new readers
- Driving interest in newsletters through social media
- Driving best practice in audience engagement using data to inform decisions and initiatives
- Supporting the newsroom by working weekend audience shifts as part of a rota
- Assisting the wider audience team with newsletters, home page management and building our loyal and logged-in audience as required
- ** This role includes weekend working, this will typically involve 1 weekend in every 4**

**What are we looking for?**
- ** Ideally, you’ll have NCTJ-accredited qualifications including news writing and media law. However, other relevant qualifications or experience can be considered**:

- Content writing experience, preferably as a reporter
- Digital publishing skills
- Strong social media skills and experience and understanding of audience engagement
- Passion for digital storytelling in local journalism
- You’ll be comfortable working at pace and under deadline pressure

**Package Description**
**What can we offer you?**

We are offering a competitive salary and benefits including;
- ** Help saving for your retirement** - join our pension scheme and we’ll match contributions up to 6%
- ** 25 days’ holiday per year when you join**. After three, five and ten years’ service with Reach, you’ll accrue one additional day of annual leave. We also have a **Holiday Purchase Scheme**:

- ** Giving back day** - an additional day’s leave each year to support a cause close to your heart
- ** Enhanced family leave** - including maternity, paternity and adoption - and you’ll be eligible after just six months’ employment
- ** Private Healthcare Cash Plan** - free health cash plan so you can claim back cash for a range of medical expenses
- ** As one of the UK’s top 50 Inclusive Employers** everyone’s invited to join our events, programmes and networks to celebrate diversity and build an environment where all our people can thrive
- ** Wellbeing support** - including a 24/7 assistance programme for you and your nearest and dearest, a free subscription to mindfulness app Headspace and access to free mental health coaching through Sanctus
- ** Awesome career opportunities** - you’ll have support from your line manager and a range of learning & development programmes
- We are also a member of the **30% Club**, a global campaign aimed at increasing gender diversity at board and senior management levels