Commercial Strategy Industrial Placement

**Commercial Strategy Industrial Placement**

**Brackley, UK**

At The Mercedes-AMG PETRONAS Formula One Team we are a team of passionate and enthusiastic people who work together to design and develop the cars driven by seven-time World Champion Lewis Hamilton and Grand Prix winner George Russell.

Whether working in our Operations, Technical, Race or Business Support functions, we are all in and aspire to build the greatest team in the history of our sport.

Every individual plays their part. No stone is left unturned in the chase for every tenth of a second. The history of our sport is long and rich, and we are continuing our journey with renewed effort year on year. Record books remember the names of a few, but history is written by the many.

**About the Role**:
Working with the Commercial team, the Commercial Strategy Industrial Placement will support the strategic direction of the commercial programme of the Mercedes-AMG Formula One Team (and associated properties). The Industrial Placement will support on and take ownership of various strategic commercial projects under the guidance of senior team members.

This is a unique opportunity for someone to work in a high-performance environment in elite-level sport, top-tier global sports marketing and commercial business strategy. This role will support strategy development across the entire commercial business: sponsorships, strategic partnerships, merchandise and licensing, e-commerce and retail, CRM, e-sports, sustainability and ED&I initiatives and leisure & entertainment.

**Key Responsibilities**:
Support the development of commercial strategy by:

- Supporting analysis and blue-sky thinking to develop new revenue opportunities
- Conducting strategic, qualitative, and quantitative evaluations of such opportunities
- Reporting on developments and trends in the global business landscape and partner network
- Benchmarking Team against competitors in F1 and other leading sports that we compete with (Premier league, NBA, NFL, leading Champions League teams) and broader entertainment industry
- Conducting and identifying takeaways and recommendations from internal and external research

Support sponsorship sales process with:

- Sponsor target lists featuring companies/brands within specific sectors tiered by propensity to sponsor the team (based on financial results, corporate strategy, market fit)
- Broader research on companies within the sales funnel
- Data-led content that supports sponsorship proposals

Provide overall administrative support including:

- Event planning, gifting and SAP

**Essential**:

- Confident communicator, highly articulate, and socially dynamic with the motivation and resilience to handle this highly challenging and fast paced environment
- Proactive approach and ability to work both independently and as a part of a broader project team
- Excellent time mgmt. skills and ability to prioritise & manage multiple projects and stakeholders at once
- Able to work in a high-performance environment and deliver against challenging deadlines
- Willingness to learn new approaches and adapt to different working styles

**Desirable**:

- Strong MS Excel skills - confident with data analysis
- Strong MS PowerPoint skills to enable development of insightful and recommendation driven presentations
- Quantitative degree from University
- Interest or experience in sports business and/or e-commerce / marketing / digital media/ leisure & entertainment/ sustainability

**Skills you could gain from your placement include**:

- Understanding the commercial & marketing landscape of elite sport
- Strategic thinking and experience in strategy development
- Analysing and manipulating big datasets as well as financial analysis and modelling skills
- Crafting compelling storylines and strategic recommendations from data-driven insights
- Project and stakeholder management

**Benefits**:
Our riverside campus is powered by 100% renewably sourced energy and features an on-site gym and exercise studio, subsidised restaurant and on-site parking with EV chargers available.

We offer a competitive and attractive package of benefits including, private medical cover, annual heath assessments, life assurance, free onsite gym and 25 days holiday. We pride ourselves on our family-friendly environment and employee well-being programmes.

**Why us**:
At the heart of our performance are our people. Every member of our team has a voice and plays their part in contributing to our successes on and off the racetrack.

Through our Accelerate 25 programme, we are continuously working to make our team even more diverse and inclusive. Whatever your background, we believe that you will find working with us rewarding and enriching.

**Your Application**:
We will ask you to complete a questionnaire as well as submitting a cover letter and CV. Please upload your cover letter and CV as one single PDF file.

**Online Testing**:

- Psychometric Testing: Factors
- Psychometric Testin