Marketing Executive

**Role Description**

Working alongside the Marketing Manager you will play a key role in the research, planning, and delivery of strategic B2B marketing campaigns across a diverse range of businesses (known as Business Units) and brands, all part of Encocam Ltd. You will have a flair for digital marketing and content creation and will enjoy working in a varied and fast paced environment where priorities can change quickly, according to business needs.

This role will require you to co-ordinate our presence and sponsorship of several global conferences and exhibitions, some of which may run concurrently. There is no current requirement for international travel for these events.

Other

You will be tenacious, outgoing, adaptable, and results-driven, embracing challenges and meeting deadlines.

You must be a self-starter, disciplined and organised, with planning and budgeting experience, and the ability to work at pace without compromising quality. The Marketing team works closely with all internal teams to build strong, trusted and productive relationships, so you will be professional, approachable, a good listener, have a keen eye for detail, and be able to adapt your approach across the range of brands, customers, colleagues and countries that we are so proud of.

Integrity and respect are key attributes for anyone wanting to join the team.

Above all, you will be a strong team player and an exceptional communicator, ready to champion our innovative products and services across all platforms, and to build and value strong relationships with all of our stakeholders.

**Key responsibilities and tasks**
- Support the Marketing Manager in the development of Marketing Strategies and the implementation, review and measurement of Marketing Plans for all Business Units, Brands, and other key projects.
- Champion the development and use of Encocam’s CRM system and ensure that the quality of data is maintained and utilised effectively.
- Create optimised content for websites and social media, content for internal communications, presentations, news releases, brochures, datasheets, product manuals, and technical bulletins. Ensure that all content is peer-reviewed within the team before it is sent out for final approval.
- Creation of creative briefs, proof
- reading, and management of the approval process.
- Work closely with our Graphic Designer to develop clear and concise support material for our products and services to enable each business unit team to effectively engage audiences and maximise opportunities to increase sales and brand awareness.
- Photography and video production of products, people, places, and events.
- Marketing Metrics - report on a range of specific metrics depending on project scope and strategy to show the effectiveness of campaigns.
- Maintain marketing budgets and purchase orders on a project-by-project basis.
- Contribute to monthly management meetings by creating eye-catching presentations of team activity across the previous month, with results.
- Event management, including conferences, exhibitions, careers fairs, site visits, and social events.
- CRM - support in the development and improvement of the customer journey.
- Help to ensure that all internal and external literature is within brand tone of voice.
- Offer guidance and support to other team members, particularly our Degree Apprentice, helping them to understand marketing procedures and practises.

**General**
- To ensure a professional, quality service (external and internal) is provided at all times.
- Be conversant with and assume proper responsibility for the implementation of the company’s health, safety, quality and environmental policies and all other company policies, rules and arrangements, demonstrating a responsible attitude to fellow employees, customers and suppliers of the company, leading by example and taking appropriate action where required.
- To maintain, develop and build long-term relationships.
- To adhere to administrative procedures, such as work instructions.
- You may be required to train other colleagues as and when requested.
- Any additional work identified as necessary for the smooth operation of the business.
- Co-operate fully with the company regarding all H&S matters and be aware of the importance of complying with H&S Policy (P-HS17175) to ensure a safe workplace and maintain the integrity of the environment.

**Benefits**:

- Company events
- Company pension
- Cycle to work scheme
- Employee discount
- Health & wellbeing programme
- Life insurance
- On-site parking
- Private medical insurance
- Referral programme

Schedule:

- Day shift
- Monday to Friday

Work Location: In person

Reference ID: Marketing Executive