Paid Media Manager

2 weeks ago

Manchester, United Kingdom Better Placed Limited Full time

**Paid Media Manager**

**In house consumer brand.**

**Manchester - Hybrid**

**£50,000 + Package**

**The Brand**:

- Heritage brand with over 100 years in the market. Iconic brand name
- Multi-million turnover brand
- Private equity backed, multi-million continued investment
- Double digit growth YOY
- Record breaking years and on track to have the best ever year
- Hugely talented Performance Marketing team - award wining individuals. A team that are genuinely enthusiastic, driven and risk takers.
- Extremely competitive benefits package, including:

- Bonus
- 30 days holiday (+8 BH)
- Huge discounts
- Fantastic office, hybrid 2 days in.

**The role**:

- Manage the Paid Media strategy, driving new initiatives within the channels forward - full ownership. Multi-channel but a focus of PPC.
- Manage the continued optimisation and therefore performance of the paid channels.
- Budget management, £10million+ PPC spend.
- Report on Paid campaign performance, spotting risks and opportunities. Plus solution offering.
- Typically building relationships with other teams including Brand & Marketing, as well as the digital agency supporting the delivery

**Previous experience**:

- Proven experience managing a PPC strategy, ensuring successful campaign delivery (agency or client side). Experience with Google Ads and related tools.
- Managed similar sizable budgets is ideal.
- Previously worked in a fast pace and commercial environment, where you can share about exceeding targets.
- Naturally creative whilst using data to drive every decision - the perfect combination.

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