Web Analyst

17 hours ago


Manchester, United Kingdom The Candidate Ltd Full time

**Top job alert Does flexi-work, subsidised restaurant, free bar, generous staff discounts, training and development opportunities and a discounted gym membership sound good? These are just a few of the benefits this business offers if you becometheir new Web Analyst**

Our client is a leading travel brand, based just a stone’s throw from Manchester City Centre, offering a benefits package and work/life balance to their employees which is second to none. They pride themselves on using the best possible technology to growand expand their business with the ambition of becoming a European industry-leader Their award-winning team is now on the hunt for a talented Web Analyst to join their team of data-enthusiasts.

**Interested? Keep reading**

**Main Roles and Responsibilities of the Web Analyst**:

- Support the marketing and product teams by providing them with data insights that can better commercial performance
- Utilise data knowledge to provide ad hoc analysis using Google Analytics
- Create dashboards to report on weekly, monthly and quarterly KPI’s
- Take charge of BAU tagging using Google Tag Manager
- Carry out and report on A/B testing and report on findings to enhance website and apps
- Combine qualitative data such as customer feedback with quantitative data to gain deeper insights
- Experience working in an ecommerce business
- Degree in maths, economics, computer science or similar
- In-depth knowledge of Google Analytics
- Proficient with dashboard software such as Google Data Studio, Tableau or Power BI
- Experience using A/B testing tools like Optimizely, Qubit, VWO
- SQL skills
- Experience with web and app tracking metrics


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