Senior Marketing Executive

1 day ago

Portsmouth, United Kingdom Checkatrade Careers Full time

**Senior Marketing Executive**
- Checkatrade - Where Reputation Matters _

We’ve got a new opportunity for an experienced Senior Marketing Executive to join our B2C marketing team. With a detailed understanding of our audiences’ needs and behaviours, you will be responsible for delivering high-quality marketing activity that clearly and consistently reinforces our brand purpose and contributes to the maintenance of our strong brand KPIs. You'll enjoy brand management alongside the thrill of building integrated campaigns that talk to homeowners and trades, and building messaging and activity that changes behaviour and meets business needs. You’ll be able to manage creative and media agencies. If you are a data driven marketeer with love for campaign execution, we’d love to hear from you

**Location** - Kings Cross, London. Hybrid working applies. 2 days in office, 3 days at home.

**Where do you fit in?**

Our Marketing approach is homeowner insights lead and mobilised through the line with a national approach. Reporting to the Head of Brand Marketing you’ll be working with internal and external research partners to design and execute projects to help us gain a better understanding of our homeowners and the market we operate in. You’ll execute world-class consumer marketing campaigns that articulate our brand purpose, build on strong brand KPIs’, and drive the biggest audience to our site. You’ll undertake weekly consumer data reporting as well as measure campaign success. Additionally, you will act as a point of contact for media agencies and research partners ensuring all projects are delivered within time and to budget. You’ll work within a team that owns a multi-million-pound marketing budget, supporting with forecasting and tracking of expenditure. You’ll enjoy data and measurement and won’t have any issues opening up an excel to track and understand performance, and wrapping that into a meaningful story for stakeholders. If you are excellent at building relationships, then this is the role for you

**What’s in it for you?**
- An exciting opportunity to join a household digital brand that is investing heavily in its future.
- A growth opportunity with exposure to data driven marketing and integrated marketing campaigns across a wide mix of channels including TV.
- Accountability and ownership - Perhaps you’ve been a small cog in a large wheel but are now ready to step up to deliver a real impact in a broader capacity.

**What do you need to succeed?**
- Be a passionate and data driven senior marketing executive with sound experience in analysing consumer data / undertaking market research to drive decision making.
- Experience supporting with campaign delivery across multiple channels - preferably both ATL and BTL (TV would be a bonus, but not essential).
- Strong operational management and organisational skills including agency management.
- Ability to work on multi-projects simultaneously whilst operating within a small but agile team of marketeers with a growth agenda.

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