Marketing Executive

**Senior HubSpot Marketing Automation Executive** - Hybrid

We’re toob, a **multi-award-winning** full-fibre broadband provider on a mission to transform England’s internet experience. Founded in 2017 by a team of well-versed Directors from some of the world’s biggest telecommunications brands, it’s our goal to provide affordable access to fast & reliable full-fibre broadband so every household and business can thrive in this digital age. With recent investment of £300 million, we’re looking to grow our teams across our rapidly expanding network.

**voted 'Best Urban Fibre Provider' at the UK Fibre Awards 2023, 'SME of the Year' at the Central South Business Awards 2023 and 'Best Value Provider' at the Broadband Genie awards 2024.**

**The Role**:
Due to the success of our business, we are looking to recruit a **Senior HubSpot Marketing Automation Executive**, you will be optimising and managing our HubSpot strategy, refining automation, setting up workflows, and enhancing processes to maximise impact.

If you are looking to make a difference, thrive in a growing business and share our ambition, we would love to hear from you

As our **Senior HubSpot Marketing Automation Executive** your key responsibilities will be:

- **HubSpot workflow management**:Design, build, and optimise automated workflows within HubSpot to support lead generation, lead nurturing and sales conversion.
- **CRM data management**:Ensure data is accurate, up-to-date, and segmented effectively to drive targeted marketing automation.
- **Lead scoring & segmentation**:Develop and implement lead scoring models and segmentation strategies to improve lead quality and conversion rates.
- **Reporting & Analytics**:Monitor, analyse, and report on the performance of HubSpot automation workflows, one-shots and all connected digital activity, providing insights and recommendations for a seamless lead to order journey.
- **Collaboration**:Work closely with marketing, commercial and sales to ensure alignment between automation strategies and company targets.
- **Troubleshooting & Optimisation**:Regularly assess the performance of existing workflows, troubleshoot issues, and implement optimisations to improve efficiency and outcomes.
- **Integration**:Collaborate with other platforms or tools integrated with HubSpot, ensuring smooth data flow and efficiency in the automation processes.

**What you’ll bring to toob**:

- Proven experience working with HubSpot, with a deep understanding of HubSpot automation capabilities.
- Experience in creating and managing HubSpot workflows, lists, segmentation, and lead scoring models.
- Analytical mindset with the ability to monitor and optimise the performance of automation campaigns and workflows.
- Proficiency in HubSpot and GA4 reporting tools and ability to present data-driven insights.
- Excellent attention to detail and problem-solving skills.
- Effective communication skills, with the ability to collaborate with teams across the organisation.
- Ability to work strategically, analysing performance and providing recommendations to performance.
- Experience with A/B testing and campaign optimisation techniques.
- Knowledge of other marketing automation platforms or CRM systems (e.g. Salesforce, Marketo) is a plus.

**Must have technical / professional qualifications**:

- 3+ years' experience in a similar role.
- Degree in Marketing, Digital Marketing, Business, IT or similar or equivalent working experience
- HubSpot certifications (e.g., HubSpot CRM, HubSpot Marketing Software, HubSpot Sales Software) is desirable.

**What we offer you**
- A positive, collaborative, and supportive work environment
- Annual leave - 25 days + Bank Holidays
- Annual Bonus
- Hybrid Working
- Group Pension
- Group Critical Illness
- Private Medical Scheme
- Development opportunities

**Family Friendly Benefits**
- Enhanced maternity & adoption pay - up to 6 months full pay
- Enhanced paternity leave and pay - up to 3 weeks full pay

**About toob**:
Here at toob, our people are our greatest asset. They fuel our success and are truly passionate about the work they do. In this ever-changing world it’s crucial that we continue to support our people with a positive growth culture where they can enjoy themselves, be authentic to who they are but also be rewarded for their efforts whilst learning and having fun.

**Job Types**: Full-time, Permanent

Additional pay:

- Bonus scheme

**Benefits**:

- Company events
- Company pension
- Enhanced paternity leave
- Free parking
- On-site parking
- Private medical insurance
- Referral programme
- Work from home

Schedule:

- Monday to Friday

Work Location: Hybrid remote in Portsmouth PO6 3FT