Graphic and Content Designer

Overview:
**Are you a creative designer with an eye for detail, looking for an exciting new role?**

We are searching for a designer with skills in both graphic and content design to lead the delivery of our creative projects, promoting careers and vacancies at the Scottish Government.

This is a new post is based in the Attraction Team within HR Resourcing, in the People Directorate of Scottish Government.

We are looking for a designer who can deliver creative and engaging multi-platform content from concept to delivery, helping us to reach new audiences and attract the best talent to come and work for the public sector.

**Responsibilities**:
**Responsibilities**
- Create engaging and effective graphic content for use across multiple formats including print materials, social media, and digital channels.
- Deliver all aspects of the creative production lifecycle, from brief setting and concept creation to artwork production, testing and distribution.
- Work alongside resourcing colleagues to deliver effective campaign support including the production of website and social media graphics, infographics, motion graphics, publication and advertising design.
- Implement Scottish Government brand standards, design principles and best practice standards in all outputs, ensuring high-quality and accessible content.
- Monitor, collect and use performance data, user research and analysis to optimise the performance of design output.
- Archive design assets to maximise the potential for future re-use.
- Lead on creative projects including researching new and emerging creative approaches and tools, managing photo-shoots and procuring creative services.

**Competencies**

Communication and Engagement

Improving Performance

Analysis and Use of Evidence

Self-awareness

Essential Criteria & Qualifications:
No specific qualifications required.

**Essential Criteria**

1.Proven experience in graphic design and content production with a strong track record of developing and delivering designs based on evidence of user needs and organisational outcomes.

2. Expert understanding of Industry standard tools, including Adobe Creative Cloud (Illustrator, InDesign, Photoshop and After Effects).

3. Experience of designing for digital formats including social media and the web with a detailed understanding of accessibility criteria and best practice standards.

4. Professional expertise and judgement to advise on the appropriate use of graphic outputs and formats, along with the ability to prioritise under pressure.

**Minimum time in post**

**How to Apply**

When considering how your experience relates to the role, please tailor your CV and personal statement to reflect the role and the essential skills/criteria as described in the job description/person specification.

Please submit your CV and complete the personal statement in the box included, for this role you will also be asked to provide examples against the essential criteria.

Person Specification

We look forward to welcoming you to our dynamic and innovative team

**The Scottish Government is a diverse and inclusive workplace and we want to help you demonstrate your full potential whatever type of assessment is used. If you require any adjustments to our recruitment process, please let us know via**

**As part of any recruitment process, Scottish Government and associated public bodies collects and processes personal data relating to job applicants and applicants for public appointments.**

**Personal information you provide in the recruitment process will be made available to Scottish Government and our additional data processors.