Digital Marketing Lead

Team**:Digital Marketing**

Ref.**:VN917**

Type**:Fixed Term**

Location**:Hatfield**

**Digital Marketing Manager**

**Contract type**:_Fixed Term Contract (12 Month FTC)_
**Location**:_Hatfield (hybrid working - 3 days in the office)_
**Working hours per week**:_40 hours_
**Level**:_L_ead_
**Application closing date**:_Wednesday 14th May**About us**
Our mission is to deliver joy in every shop, through unbeatable choice, unrivaled service, and reassuringly good value.

**About the team and the role**

Ocado Retail are looking for an experienced Digital Marketing Lead to join the Digital Marketing team. The Digital Marketing Lead reports directly to the Head of Digital Marketing and works alongside the Marketing Technology Lead and Digital Campaigns Manager in delivering highly innovative campaigns that deliver new customer acquisition. The role will manage the in-house biddable media team and the corresponding agencies across PPC, Social Media, Display and Affiliate, working with considerable budgets to drive customer growth, and continue Ocado’s journey in reshaping the customers experience within the grocery sector. It is an extremely exciting time to join Ocado where innovation, start-up mentality and personal drive is highly championed.

**What you’ll do**
- Lead with a positive, can-do attitude and effectively manage and mentor the digital marketing team through change and evolution whilst fostering a high-performance culture
- Analytical mind for managing significant spend and budgets, optimising for customer lifetime value and profitability
- Pro-active, highly skilled communication, developing new processes and ways of working within the digital marketing team and in partnership with trade, creative and brand marketing functions at Ocado Retail
- Cross-functional collaboration, including Brand Marketing, Trade Marketing and Insights to ensure cohesive and effective marketing campaigns
- Building and execute innovative, data-driven, customer-first digital marketing campaigns while thriving in a fast paced environment with conflicting priorities
- Drive continuous improvement through rigorous A/B testing, data analysis, and experimentation
- Monitor and analyse campaign performance, providing regular reports and insights to stakeholders
- Identify and evaluate new opportunities and emerging trends in digital marketing to maintain our competitive edge
- Manage relationships with external agencies and partners, ensuring high-quality delivery and continuous delivery against our learning agenda

**Who you are**
- Digital Marketing Expert with a wide range of digital marketing experience, gained in a fast paced consumer environment
- Solid experience of leading highly performing teams and an ability to work across multiple departments and third parties
- Problem solver, achiever, out-of-the-box thinker with a positive attitude
- Highly analytical, commercially astute
- Extensive experience in digital marketing, with a strong focus on performance marketing channels (PPC, Paid Social, YouTube, Display, Affiliates)
- Proven track record of successfully managing large-scale campaigns and budgets to deliver significant results
- Deep understanding of digital marketing platforms and technologies, including Google Ads, Meta Ads Manager, and Affiliate marketing platforms
- Exceptional communication and presentation skills, with the ability to effectively communicate complex information to stakeholders at all levels
- Strong understanding of attribution models and methodologies
- Proficiency in web analytics tools (e.g., Google Analytics) and reporting platforms
- Strategic thinker with a results-oriented mindset
- Strong leadership skills
- Excellent analytical and problem-solving abilities
- Highly collaborative with strong interpersonal skills
- Ability to thrive in a fast-paced, dynamic environment
- Excellent attention to detail

**What’s in it for you**
By joining Ocado Retail you’ll have the chance to experience life at the world’s largest online retailer, work with an amazing bunch of people who challenge what’s possible each day, and grow your skills and career in online retail.
If that’s not enough to tempt you, you’ll also get access to loads of great benefits to sweeten the deal. Here’s a taste of what we offer:
**_Health & Wellbeing:_** Private medical insurance with the option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
**_Spend & Save:_** Recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme and free shuttle bus from Hatfield station to the office.
**_Never miss the moments that matter: _**Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy an extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.

**Our Hiring P