Marketing Campaigns and Communications Executive
3 days ago
What you'll do:
- Work with the Head of International Marketing to create a strong plan for marketing communications
- Plan, create and optimise campaigns on Google ads and Bing ads
- Report on progress via tools such as Google Analytics and Hubspot
- Liaise with our digital publications to implement regular digital advertising across our referral channels
- Work closely with our content specialist, research topics relating to our products and the care industry
- Assist the marketing manager with event related activities
What you'll bring:
- Marketing experience; specifically in creating campaigns and you'll have a competitive streak for creating campaigns
- Experience of working on organic and paid social media
- Experience in Google ads (and potentially Bing ads)
- A clear understanding of and ability to report on campaigns through Google analytics
- An understanding of the customer journey and the different types of campaigns and communication required
- An ability to write copy and proofread, and meticulous attention to detail for proofreading
- An enthusiasm for research and a desire to learn about the care industry
- Experience of working in agile marketing teams and an interest in writing content would be an advantage
What we offer:
- The opportunity to work for a company who are making a real difference to the care sector through the use of innovative technology
- Quarterly bonus and annual profit share
- 25 days holiday
- Net zero pension and savings scheme
- Monthly company social events
- Regular in person company meetings
- Additional perks such as cycle to work scheme, staff discounts portal and Employee Assistance Programme
Meet the Marketing Team:
Yaz - Head of International Marketing
Angie - Marketing Manager
Juanita - SEO and Digital Content Specialist
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