Brand Strategy Lead

**We're making zero carbon happen**

We're OVO Group, a big family of companies united by a single vision: to get to zero carbon, fast.

We call this Plan Zero - and it shows how we'll be fighting the climate crisis and transforming the way people use energy over the next decade. To do this, we need the sharpest minds. Are you up for the challenge?

**Do great green things with OVO Energy**

So much has changed since we launched in 2009. Our goal remains the same though: make energy cheaper, greener, and simpler. Just as it was on day one.

**Everyone belongs at OVO**

Our aim is to build a diverse and inclusive movement: teams of brilliant people, with unique talents, skills, passions, and experiences.

We encourage everyone to join us, whatever your gender identity, race, ethnicity, sexual orientation, age, life experience, or background. So please come as you are - we can't wait to meet you.

**Where in the world of OVO will I be working?**

Help fight the climate crisis as part of a small, upbeat team with a wide remit and big ambitions.

We're looking for a Lead Brand Strategist to join our team at an exciting inflection point for the OVO brand, rolling out a new brand positioning across the organisation - and aligning our business and strategies against it. This is an exciting, fast-paced and multi-faceted role, reporting into the Head of Brand - but you'll be free (and encouraged) to work independently - finding problems to tackle and bringing your point of view to the party. You'll work as part of a broader Brand & Marketing team, working closely with other functions within this team and wider cross-functional teams.

If you like spreading your strategy wings across a range of projects, collaborating with teams on innovation and building award-winning, customer-centric brands - this is the role for you.

**What will I be doing?**

Key responsibilities include:

- Rolling out our new brand proposition, and being the day to day consultant for teams across the business, helping them to understand and execute the proposition across OVO's holistic experience. This will range from proposition development to campaign strategy.
- Lead the development of product & service positioning, naming and RTBs, working with our in-house creative studio.
- Lead a range of ad-hoc strategic requirements, from partnerships strategy to brand architecture recommendations.

As a senior member of our brand team, you'll also help to develop our roadmaps - finding and identifying opportunity spaces for growth, and substituting for the Head of Brand in senior meetings when appropriate.

**Is this the job for me?**

**Who we're looking for**

Someone who can cut through the noise and build simple, usable strategies. Whether you've worked agency side or in-house, we're looking for someone with extraordinary creativity who loves what they do. You'll be:

- A self-starter and strategic thinker, with good critical thinking skills and problem-solving abilities
- Brilliant at assessing creative ideas.
- Passionate about people and what makes them tick.
- Objective when it comes to insight - but passionate about finding the best answer.
- Comfortable presenting & debating ideas.
- A tenacious & optimistic thinker
- Proven experience in a strategy-focused role.

**Brilliant benefits for a world-changing team**

Our people are at the heart of Plan Zero. That's why we offer plenty of green benefits and progressive policies to make you feel at home.

For starters, you'll get 34 days of holiday (including bank holidays).

Then there's Flex Pay. It's an extra 9% of your salary on top of your core pay to use as you like. You can take it as cash, add to your pension, or choose to spend it on a huge range of flex benefits.

Here's a taster of what's on offer:
**For your health**
With benefits like a healthcare cash plan or private medical insurance depending on your career level, critical illness cover, life assurance, health assessments, and more

**For your wellbeing**
With gym membership, gadget, travel and cyber insurance, workplace ISA, will writing services, DNA testing, dental insurance, and more

**For your lifestyle**
With extra holiday buying, discount dining, culture cards, tech loans, and supporting your favourite charities with give-as-you-earn donations

**For your home**
Get up to £300 off any OVO Energy plan (when you pay by Direct Debit), plus personal carbon offsetting and great discounts on smart thermostats and EV chargers

**For your commute**
Nab a great deal on ultra-low emission car leasing**, **plus our cycle to work scheme and public transport season ticket loans

Want to hear about our full range of flexible benefits and progressive people policies? Our People Team can tell you everything you need to know.

**Oh, and one last thing...**

We'd be thrilled if you tick off all our boxes yet we also believe it's just as important we tick off all of yours. And if you think you have most of what we're looking for but not ev