Web Content Lead

**Description**:
**Purpose of the role**

To reach and engage audiences of business innovators through our online content, connecting them to the opportunities that will help them grow and thrive.

This role will be based in our Edinburgh office, with regular home-working and some UK travel to be expected.

**Roles & Responsibilities**:

- As part of the Online Experience, work with the Head of Online Experience, and across Reach and Engagement to maximise the value of Innovate UK Business Connect’s online estate.
- Work with data and web leads to realise the organisations online vision and match Innovate UK’s ambitious new strategy.
- Lead a team responsible for management and curation of online content across the Innovate UK Digital estate (iuk.ukri.org / iukbc.org, / No-limits.ukri.org)
- Work with Innovate UK Business Connect’s Communications and Campaigns teams (marketing managers and content writers) to ensure that there is consistently high quality of online content - visual and written
- across all of our external user platforms.
- Work with senior stakeholders across the Innovate UK system to ensure IUK’s online content is coherent up to date and aligns with the values and content strategy of the organisation.
- Work with IUK BC web teams and the IUKBC.org Web Lead to maximise SEO value of the online content, and champion best practice across the reach and engagement directorate.
- Manage the relationship between IUKBC and IUK web teams with a specific focus on IUK static content and user flow across platforms.
- Guide marketing and campaign teams on online content best practice and work with their teams on up-to-date static content areas.
- Manage Innovate UK static content requests.

**Experience & Skills**:
**Essential Experience**
- Senior level experience of online content management, with a clear understanding of SEO, website content design and user experience.
- Senior level experience in online content creation and curation.
- Experience mapping content architecture for a complex organisation.
- Senior level experience in digital channel management.
- Experience working in third sector/ research / government funded organisations.
- Stakeholder management within third sector.

**Desirable Experience**
- Line management experience.

**Skills**
- Understanding of effective content and content design principles in context of websites
- Strong interpersonal skills and the ability to communicate confidently and build effective relationships.
- Team player with good relationship building and influencing skills; enjoys working in a collaborative manner in an open, honest, and diverse environment.
- Capable of working across organisational boundaries and with senior internal stakeholders.
- Ability and confidence to make sound judgments, drawing on relevant sources of information.
- Exceptional written and verbal communication skills.
- High level of IT literacy.
- Online data analysis skills desirable.

**Benefits & how to apply**:

- This role is Grade 4 - the salary will be £48,685 pa
- 28 days annual leave plus 10.5 bank and public holidays
- Enhanced Pension Plan (up to 10% employer contribution)
- Life Assurance
- Employee Assistance Programme
- Cycle to Work Scheme
- Wider Wallet employee benefits high street discounts scheme
- Opportunities for continuous professional development as part of our Talent & Development Programme

This advert will close on Friday 12th September.

First stage interviews w/c 22nd September.

Second stage interviews w/c 29th September.

This role requires employees to **complete an online Baseline Personnel Security Standard (BPSS).**

Innovate UK Business Connect strives to be a diverse and inclusive place where we can all be ourselves. We welcome everyone to apply, especially those individuals who are underrepresented in the industry: people of colour, LGBTQ+ community, women, disabled people, people of any age or family status. We know that diversity makes us stronger and we strive to create a working environment that is inclusive, and ensures everyone can be heard and valued for their contributions.

**About Innovate UK Business Connect**:
We connect ideas, people, and communities to drive innovation that changes lives.

Innovation is complex. The journey from idea to market is not straightforward and requires a diverse range of know-how, investment, market knowledge and research. Innovate UK Business Connect exists to connect innovators with new partners and new opportunities beyond their existing thinking - accelerating ambitious ideas into real-world solutions.

The future holds both challenges and opportunities. We are passionate about working with innovative businesses to overcome these challenges and shape the opportunities and solutions that follow.

Our vision is to create a network of innovators so powerful its ideas will change the world.

While business is at the heart of our work, our diverse connections span government, funders, research and the th