Senior Marketing Executive
1 day ago
**SENIOR MARKETING EXECUTIVE
KINGSTON**
**Salary £30K-£36K DOE**
**Hybrid and flexi working hours
About the role**
This is an exciting time to join our clients marketing team. A fantastic opportunity to join the team of five creative and passionate marketing professionals, and work closely with the design and sales team.
As a Senior Marketing Executive you will have the opportunity to develop marketing strategy and plans. You’ll be responsible for proposing and managing the media plans for core consumer and trade marketing channels, with a focus on taking brand awarenessto the next level.
**Main responsibilities**
- _Social media agency management_ - leading day to day communication with social media agency, managing workflow, aligning activity to marketing strategy and ensuring the company is progressing towards targets.
- _Influencer marketing_ - leading channel planning, project management and performance measurement.
- _Consumer & Trade PR_ - working with industry leading PR agency to create newsworthy content, write press releases, manage award entries and build relationships with journalists.
- _Trade Marketing _- developing trade adverts, marketing materials and pitch decks to support new business.
- _Shopper Marketing_ - working with sales team and retailers to drive sales by executing in-store activations.
- _Budget management_ - proposing budgets, completing commercial evaluations and managing spend.
- _Consumer Insights - _Gathering, analysing and presenting insights. Supporting the improvement Brand Positioning, Strategy and Tone of Voice.
- _Campaign Planning - _collaborating to inform campaign plans and develop cut-through creative ideas. You’ll contribute to brainstorms and recommend new initiatives.
- _New Product Development - _supporting ambition to launch 50+ new products per year, you’ll complete market research projects on new trends, generate and develop product ideas and execute new product launch campaigns.
- Strong interest in marketing and minimum 1 years’ marketing experience
- Impeccable attention to detail
- Strong written communication skills
- Strong verbal communication skills
- Ability to work and learn independently
- Excellent organisation and time management skills
- Understand the importance of brilliant basics
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