E-commerce Executive

2 weeks ago

MoretonInMarsh, United Kingdom StowAg Full time

**About us**:
With over 50 years of industry experience, StowAg possesses an ever-growing range of over 15,000 products for farmers, agricultural contractors, estate managers and landowners. Our services range from expert advice, to solutions and animal health support, as well as guidance for agricultural businesses across the UK. In addition, the skilled team proudly prides itself on maintaining and providing excellent services to its customers by going the extra mile, always having a positive mindset to every situation, and overall demonstrating that we truly care about providing the best experience possible.

**Role Summary**:
**Responsibilities**:
**Digital Campaign Management**:

- Collaborate with the marketing teams to ensure alignment of digital strategies with overall marketing objectives.

**Content Creation and Management**:

- Develop compelling and engaging content for digital channels, ensuring consistency in brand messaging.
- Work with marketing executive on the content calendar and coordinate content production across various platforms.

**SEO and Website Management**:

- Optimise website content for search engines to improve organic search rankings.
- Conduct regular website audits and implement SEO best practices to enhance online visibility.
- Optimise website products and categories

**PPC Campaign Management**:

- Plan, execute, and optimise paid advertising campaigns on platforms such as Google Ads, Bing Ads, and social media.
- Conduct keyword research, ad copy creation, and landing page optimisation to maximize campaign performance.

**Analytics and Reporting**:

- Utilise analytics tools to measure and report on the performance of digital marketing campaigns.
- Provide insights and recommendations based on data analysis to improve campaign effectiveness.

**Skills and Qualifications**:

- Experience in digital marketing, with a focus on campaign management and content creation.
- Strong understanding of digital marketing channels, tools, and best practices.
- Proficiency in using analytics tools, such as GA4, to measure campaign performance.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Detail-oriented with strong organisational and multitasking skills.

Desirable:

- Experience with marketing automation platforms.
- Knowledge of A/B testing methodologies.
- Certifications in digital marketing-related fields.
- Google Ads Certified
- Knowledge of Magento

**Salary**: £23,500.00-£30,000.00 per year

**Benefits**:

- Company events
- Company pension
- Employee discount
- Free parking
- Sick pay
- Store discount
- Work from home

Schedule:

- Monday to Friday
- No weekends

Ability to commute/relocate:

- Moreton-In-Marsh: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Digital marketing: 2 years (preferred)
- Marketing: 4 years (preferred)

Work Location: In person

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