Student Recruitment and Marketing Officer

2 weeks ago

London, United Kingdom SMS Higher Education Group Full time

**Required Experience: Yes**

**Start Date**:ASAP

**Reporting To**: Business Development Manager

**About the company**

SMS Higher Education Group (SMS HEG) is a student recruitment firm based in London, United Kingdom. We help students secure admissions in their dream UK university. With the mission to increase access to higher education for students across the world and guide students on their journey to study in UK, SMS HEG was established in 2016 and has grown over the years, with over 250+ consultants helping 17,000+ students from across the world to get admissions in their dream university. SMS HEG is now expanding its global footprint and recruiting marketing and recruitment officers across the **UK and EU** to extend services to many more aspirants.

**Role Description**

This is a key role, working with the Business Development Manager and Admissions team in the delivery of SMS HEG’s student recruitment strategy, with a particular and immediate focus on the recruitment of students and marketing our services.

The post holder has the responsibility to market our services and recruit potential students who are planning to study in UK. They will have to ensure that the targets are met as we continue to expand our operations in **UK and EU** and work towards increasing brand awareness and brand reach.

**Role Accountabilities**

The key responsibilities of the role include:

- Manage personal social media channels - Facebook, Instagram and Tik-Tok to promote our services
- Create content (Video reels, posts etc) to market our services through personal social media channels and raise brand awareness
- Expand your network, to reach out to local communities and providing our services to the potential clients
- Identify new markets in **UK and EU**, where we can expand our recruitment channels
- Conduct in depth market research - competitor analysis and customer segmentation
- Advise prospective clients and applicants on program choice, entry criterion, qualification, scholarships and universities
- Act as single POC between Admissions team and client
- Develop and execute integrated marketing and recruitment plans with associated targets and KPIs
- Develop comprehensive awareness about undergraduate and postgraduate courses offered by UK Universities through active networking with schools and universities

**Minimum Qualification**
- An academic degree in a relevant field such as business, economics, science or political science
- Exceptional interpersonal and communication skills that nurture trust and build strong relationship with clients
- Highly motivated, proactive and comfortable working unsupervised
- Willing to undertake marketing initiatives and becoming the face of SMS HEG
- Honest and Trustworthy
- An entrepreneurial approach
- Relevant experience in education consulting or related field is a plus

**Benefits**
- Uncapped commission
- Performance Bonus

**Job Type**: Freelance

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus scheme
- Commission pay
- Performance bonus

Work Location: Hybrid remote in LONDON

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