Marketing Specialist

2 weeks ago


Glasgow, United Kingdom Celeros Flow Technology Full time

**GENERAL SUMMARY**:
Reporting to the Marketing Communications Director, the job holder will be responsible for assisting with the administration and implementation of the department’s objectives relating to Celeros Flow Technology marketing globally, including: branding, website development, digital marketing, public relations, collateral development, and other marketing support activities as required.

**PRINCIPLE DUTIES AND RESPONSIBILITIES (ESSENTIAL FUNCTIONS)**
- Assisting with planning, facilitation, development and implementation of global marketing strategies and initiatives, both externally and internally
- Supporting the efforts of the global marketing group and coordination at strategic and tactical levels with other functional areas of the organisation
- Assisting in brand management, marketing communications, digital marketing, print project management & development globally.
- Development of tactical marketing campaigns
- Management of PR company for all PR activities including Social Media
- Manage all departmental marketing administration i.e. Purchase Orders, Shipment of all marketing materials etc.
- Update and improve marketing collateral
- Events management for all global tradeshows, Conferences & Seminars including conducting post event analysis
- Budget management and control
- Management of global corporate gifts online sites and suppliers - USB, Conference folder, Pens Exec & Standard, Umbrellas, etc.
- Website enhancements and updates for the Celeros FT website
- Manage/ monitor/ reporting of E-Marketing Campaigns
- Manage brand compliance and support other brands globally
- Customer relationship development both internally and externally
- Project Management of NPD and product specific marketing campaigns
- Distributor / Representative Support for all brands globally
- Organisation of corporate entertainment; customer visits, company fundraising

**EDUCATION, SKILLS AND EXPERIENCE**:

- Business / Marketing Degree or equivalent
- Previous B2B experience working with engineered product lines is a plus.
- Strong organizational skills with the ability to work in a fast paced, multi-task environment.
- A strong communicator, both verbally and in writing
- The ability to coordinate with various representatives within the company and meet tight deadlines;
- Good problem solving skills, and the ability to find alternative solutions to problems.
- Expertise in writing, editing and proofreading
- Attention to detail to ensure the highest quality material is produced
- Experience working in a Content Management System (CMS) for web development
- Basic skills in using Adobe Creative Cloud Suite programmes, in particular In Design, Photoshop and Illustrator
- Experience working with Sharepoint
- Experience with online software such as Survey Monkey, Mailchimp etc
- Experience working with multiple forms of digital and social media, including CRM with proven results on increasing demand

**COMPETENCIES**:_
Adaptability_

Maintaining effectiveness when experiencing major changes in work responsibilities or environment; adjusting effectively to work within new work structures, processes, requirements, or cultures.
- Building Customer Loyalty_

Effectively meeting customer needs; building productive customer relationships; taking responsibility for customer satisfaction and loyalty.
- Communication_

Clearly and succinctly conveying information and ideas to individuals and groups in a variety of situations; communicating in a focused and compelling way that drives others’ thoughts and actions. Engages the audience and helps them understand and retain the message.
- Continuous Improvement_

Originating action to improve existing conditions and processes; identifying improvement opportunities; generating ideas, and implementing solutions.
- Continuous Learning_
- Contributing to Team Success_

Actively participating as a member of a team to move the team toward the completion of goals.
- Initiating Action_

Taking prompt action to accomplish objectives; taking action to achieve goals beyond what is required; being proactive.
- Managing Work_

Effectively managing one’s time and resources to ensure that work is completely efficiently.
- Work Standards_

Setting high standards of performance for self and others; assuming responsibility and accountability for successfully completing assignments or tasks; self-imposing standards of excellence rather than having standards imposed.

**Job Title**:
Marketing Specialist

**Department**:
Marketing

**Location**:
UK

**Reports to**:
Marketing Communications Director

**Date**:
September 2021

GENERAL SUMMARY

Reporting to the Marketing Communications Director, the job holder will be responsible for assisting with the administration and implementation of the department’s objectives relating to Celeros Flow Technology marketing globally, including: branding, website development, digital marketing, public relations, collateral development, and other mar


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