Senior Marketing Executive

4 days ago


Lancaster, United Kingdom Talent Finder Full time

**Senior Marketing Executive | Carnforth | Full Time| £27,000 - £30,000 per year**

As a Senior Marketing Executive, you will be using your in-depth knowledge and experience of all things digital marketing, and working closely with the sales teams, to create and deliver effective and successful targeted campaigns across our broad customersegments.

**What can you expect in return?**
- Annual leave
- Pension contribution
- On-site free parking
- Employee assist programme
- Death in service
- Staff discount on holidays
- Staff discount in the restaurants

**Are you the right person for the job?**
- Ideally 2 years’ experience in a marketing role will be required. The role would suit someone looking to take on a bit more responsibility in their next career move.
- Using all marketing channels available, your objectives are to raise awareness, generate leads and reinforce the brand and value of our clients company.
- Track record of running successful lead generation campaigns, using online and offline channels
- Ability to monitor results and identify what has worked and what could be improved
- Understanding of SEO best practice
- Excellent spelling & grammar
- Confident using Microsoft Excel for data management and analysis
- Experience with Hubspot and Wordpress (desirable)

**What will your role as a Senior Marketing Executive look like?**
- Managing and updating content across all our company websites.
- Liaising regularly with our preferred digital agencies to deliver online UX improvements, SEO and PPC performance.
- Be responsible for all company social media profiles including managing paid social campaigns and budgets.
- Analyse campaign performance, identify improvement and implement.
- Work collaboratively with the Marketing Manager and in-house designer to produce effective campaigns.
- Liaise regularly with senior stakeholders, including the Reginal Sales Manager, park Sales Managers, General Managers and the Reservations Manager to agree KPI’s, and ensure campaigns remain aligned and to plan.



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