Content Specialist
4 days ago
The role of the Content Specialist is to support the Digital Content Manager with the operational delivery of the digital strategy for key digital marketing programmes covering website platform migrations and optimisation of key content across markets.
Key responsibilities
The Content Specialist will be primarily responsible for executing actions across the Rentokil Initial and subsidiary brand web estate that directly improve the performance of our targeted content performance, visibility and lead flow.
The key responsibilities will span across digital marketing channels for both B2C and B2B audiences across digital marketing platforms.
**Skills**:
- Experience in working for a global organisation.
- Experienced in writing optimised web copy for B2B and B2C audiences.
- Experience in content promotion and amplification through inbound marketing is an advantage.
- Familiarity with SEO best practices, including keyword research & analysis and trends data.
- Nice to Have: Experience in Google Analytics, including reporting and measuring on campaign performance and effectiveness.
- Fluency in another language would be desirable.
- Experience within a B2B business and preferably in a service industry.
**Job Type**: Fixed term contract
Contract length: 6 months
**Salary**: £17,806.89-£35,000.00 per year
**Benefits**:
- Discounted or free food
- Flexitime
- On-site parking
- Work from home
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Crawley, West Sussex: reliably commute or plan to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
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