Account Based Marketing Executive

1 day ago

Cardiff, United Kingdom Alcumus Full time

The Account-Based Marketing (ABM) Executive role holds responsibility for supporting the delivery of awareness, engagement and pipeline ABM initiatives.

**What this means day to day**
- Undertake detailed market, account, and persona research, demonstrating good data management and enrichment disciplines
- Research and review the latest trends and developments across our target accounts to generate compelling content that supports business core objectives.
- Create, manage and execute nurture marketing campaigns
- Work with sales, providing digestible account intelligence and exec-level insights and produce sales enablement assets.

**What you'll need to be successful**
- B2B marketing experience (18 months +)
- Enterprise Sales and Marketing experience
- Have achieved or are working towards a CIM/ITSMA level marketing qualification

**What you'll get in return**

FOR THE HERE AND NOW - We provide a mature and flexible 'work your way’ culture, generous holiday allowance, a 'giving day’ to give back to others, enhanced family friendly leave (regardless of gender), an employee assistance programme, 24-hour online GP,gym discounts, cover for a variety of healthcare, dental, optical and wellbeing treatments/services, a cycle to work scheme and paid time off when you’re physically and mentally unwell.

FOR FUN - You spend a significant percentage of your time with your colleagues (and what a great bunch of people they are) and it’s important to us that everyone contributes to an environment that is positive and full of laughs. We’ve always got somethinggoing on, from charity events and competitions to recognition events and awards and we encourage our teams to get involved and have fun along the way.

Sound interesting so far?

What you can expect if you apply:

- An interview process consisting of:

- An initial discovery call with the recruiter
- A first stage interview via Microsoft Teams
- Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role

We’re keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.

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