Head of Marketing Programs

2 weeks ago


South West England, United Kingdom Sanderson Full time

**Title: Head of Marketing Programs**

**Package: £80,000 - £85,000 + 17.5% bonus + over £5000 car allowance + strong pension scheme + more**

**Location: Wiltshire (Hybrid - 2 days a month in office)**

My client are a fantastic financial services firm in the southwest who are recruiting for a brand new senior level role as part of a marketing transformation that's come about due to sustained positive growth.

A business built on partnerships, they have huge ambition, steady growth and are very much a people focused business, offering a brilliant package and development opportunities.

As the Head of Marketing Programs, leading a time of channel marketeers, you'll bring data driven thought leadership to the table and ensure the marketing programmes are continually effective in a growing business.

**Responsibilities**
- Lead the development of a cross functional approach to the implementation of marketing programmes
- Develop the engagement and channel capabilities
- Identify customer views to provide a clear target market focus through market research
- Develop the engagement and channel capabilities
- Hold people focused values close to all the work you do

**Desirable Skills and Traits**
- Track record of developing successful marketing programmes, informed by effective data analytics
- Extensive leadership experience
- Financial services experience
- Willingness to be hands-on and lead by example
- Ability to build key relationships with junior colleagues and C-level executives
- Strong understanding of data analysis and the ability to convert this into digital and non-digital developments



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