Site SEO Manager
12 hours ago
Through digital innovation and unique store experiences, our client serves consumers with the world’s best sports, premium and luxury brands globally. Due to growth, they are looking for a Site SEO Manager to join their team.
You will be responsible for managing the website and increasing organic traffic and revenue by way of information architecture improvements, content management, and SEO techniques. You will be data-driven and performance minded, ensuring projects are prioritisedaccordingly and optimised to meet KPIs.
Key Responsibilities:
- SEO performance - owning, driving and optimising performance.
- Delivering the SEO strategy
- Work with the SEO Manager to develop the sites SEO roadmap and strategy
- Carry out keyword research and manage site technical issues to support SEO roadmap.
- Team management - line management of SEO Executives.
- Reporting and KPIs - monitor and improve the sites KPIs and revenue targets
- Insight and opportunity analysis - highlight opportunities and developments across the channel
- PR Campaigns - work with the SEO Manager to delivery SEO link building campaigns
- Best practice - stay abreast of and contribute to wider industry developments.
- Share initiatives, best practices and results.
QUALIFICATIONS
Skills and Experience Required:
- Hands-on experience in an SEO-focused role.
- Strong focus on the technical aspects of SEO.
- Working knowledge of link building using various techniques.
- Experience owning SEO responsibilities at a site that derives its revenue through consumer traffic
- Experience with keyword research and strategy, daily optimization, test plan construction, and in-depth analysis
- Experienced in creating and presenting campaign reports including ROI and conversion rates
- Strong understanding of web usability and site design. A quantitative approach to traffic measurement, and experience with collecting and interpreting site visitor statistics
- Research skills to identify, build, and prioritise essential keyword sets
- Excellent problem solving and analytical skills
- Ability to self-manage and keep track of multiple projects
- Genuine passion for SEO and online marketing
- Experience with content marketing and social campaigns.
Key Behaviours Required:
- Continuously and proactively improves the quality of service delivered.
- Willingly takes the initiative and suggests new approaches.
- Respects individual’s views and positively contributes to a learning environment in which individuals are supported and encouraged to excel.
- Provides vision and clear direction to inspire individuals and engages the team to deliver excellence.
- An advanced understanding of SEO and Google's ranking algorithm.
If this sounds of interest, get in touch.
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