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Ugg Assistant Content Producer

2 weeks ago

London, United Kingdom Deckers Brands Full time

Assistant Content Producer - UGG

At Deckers Brands, Together, Every Step is a promise kept that every employee could bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

COME AS YOU ARE

We believe that the company you build is defined by the company you keep. We believe that a diverse, inclusive culture drives creativity and success. We believe that open hearts and minds together can unleash the potential of a brilliant mix of people—in every corner of Deckers. We strive to create a workplace that values ALL people, where we embrace differences, and everyone feels empowered to bring their full, authentic selves to work. Because the more perspectives we share, the better we can be.

The Role:
Sitting within the E-Commerce team, the EMEA Content Team is responsible for bringing the UGG brand to life across all regional websites. By blending trade stories with the UGG brand voice, marketing activations, and key customer insights, the team remains consumer-obsessed, adaptable, and skilled at managing multiple projects simultaneously. Whether it’s collaborating with the Global team to localize campaigns for key market cities or analysing data to create more personalized customer journeys, the Content team works closely with stakeholders both within e-commerce and beyond.

Looking ahead, key priorities include winning in key market cities through targeted content strategies, advancing content segmentation and personalization initiatives, optimizing CMS and Salesforce platforms, and launching new features designed to further engage and inspire UGG customers.

Reporting to the Senior Content Producer and supporting the Senior Content Manager, collaborating closely with Content Developers and the Digital Design team, the Digital Assistant Content Producer will play a vital role in planning, briefing, and developing content specifically for UGG’s EMEA websites.

Your Impact:

- Creating and tracking content briefs for handover for both design and development teams
- Build, schedule and publish content within the CMS CoreMedia and Salesforce
- Review and update HTML5 code for SFCC and CMS templates, requiring strong technical skills and the use of technical tools
- Working with internal teams to ensure content briefs are as complete as possible and delivered on time. Key stakeholders: Trade, CRM, Marketing, Brand, UX
- Preparing translations and quality assurance
- Working closely with content developers with Jira and ticket creations for sprint planning to ensure all content launches are timely and meet the brief
- Perform user acceptance testing for all content prior to launch
- Supporting Content team in personalization and localization, ensuring briefs are executed with specific customer groups in mind and supported by data
- Analysing and supporting content-centric data insights using FullStory alongside regular reporting
- Helping to troubleshoot issues and raising support requests where necessary
- Conducting competitor analysis to support the Content with insights and A/B test ideas, as well as frequent site walks to identify any issues in the user journey

Who You Are:

- Analytical mind with great attention to detail
- Proactive and positive attitude, with the ability to spot areas for improvement and suggest potential solutions
- Ability to prioritize effectively in line with business objectives

We would Love to Hear from People with:

- Strong technical skills and understanding HTML code for SFCC updates, template development, and CMS use is essential
- Experience in Content e-commerce within fashion apparel or sports is essential
- Familiarity with CMS or UX platforms such as CoreMedia or Salesforce is desirable
- Previous exposure to sites running multiple projects campaigns across multiple brands, ideally in multiple languages
- Experience with creating content for multiple different consumers and plotting user journeys accordingly
- Familiarity with web analytical reporting tools Google Analytics and FullStory or similar
- Strong understanding of the role of Content within an e-commerce organization and team structure

What We Will Give You: (not all applicable for every role)
- Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
- 27 Days Holidays + Bank Holidays & some time away from work - on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
- Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool