Social Media Executive

2 days ago


Chester, United Kingdom GSF Car Parts Full time

**About The Role**:
As the Social Media Executive you will be responsible for developing, guiding and monitoring our group presence across multiple social media platforms. Your duties will encompass a wide range of disciplines and skills, including strategy development, project management, customer service, networking and diarised content creation.

You will be responsible for the content and workflow strategy of the group social media platform to drive corporate, brand and company awareness whilst making a significant improvement on marketing efforts by growing the social media network (followers, likes & engagement) across a range of social media platforms (Facebook, Twitter, Instagram, Linkedin, YouTube, TikTok and other development platforms) whilst maintaining our group style, voice and ethos.

The successful applicant will be a highly motivated, positive, and professional individual who possesses excellent motivation and communication skills and ability to work with deadlines.

**Main duties include**:

- Managing all Social Media planning, implementation, and activation across both paid and non-paid social activity
- Protecting and enhancing our client’s brand reputation via multiple Social Media platforms
- Proposing, delivering, and analysing Social Media campaigns, initiatives, advertising, and promotions
- Collaborate with external agency teams to produce high quality content for digital PR and marketing campaigns
- Working with and maintaining a range of social media tools
- Analysing the impact of change and implementing clear change processes
- Conducting audience and buyer persona research
- Ensuring high standards of customer service are maintained by the team during customer contact via Social Media channels
- Regular reporting to Senior Management on the progress of all projects
- Excellent attention to detail and fluency of both written and verbal English
- Research, and written web copy + use of best practice in SEO and optimisation techniques. Copy will include landing pages, blogs, resources and case studies

**About You**:
**What you'll need to succeed**:

- Ideally you will have at least three years of experience working as a Social Media Executive or Assistant
- Although a degree is not essential a qualification in related fields such as marketing, media and communications and business management would be desirable

You will be reporting to our Communications Manager.

**What we'll offer**:

- 28 days annual leave, including bank holiday and opportunity to increase annual leave for time served
- Online employee discount scheme including big discounts to local cinemas, theme park attractions, major retailers and much more
- Healthcare cash plan
- Company pension
- Internal Development Programmes
- Career progression opportunities

**About Us**:
GSF Car Parts is one of the UK’s leading automotive parts distributors, supplying thousands of independent garages throughout the UK and Ireland with parts, tools, garage equipment and specialist training. The group has over 175 branches nationwide and a turnover exceeding £475 million. Built on the heritage and success of a dozen local brand identities acquired over several years, we have traded as one brand since November 2021. Our branch network is bolstered by centralised support and expertise from specialist departments in key areas such as procurement and supply chain, marketing and national accounts. The business also benefits from integrated IT systems, which include our industry leading catalogue system, Allicat, and access to the Group's national garage programme, Servicesure.

INDGSF



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