Paid Media Executive
5 days ago
With nearly 10 years’ experience in the field, our client is beginning to branch out and expand their business, making this a fantastic time to join their retail empire They are searching for a talented, diligent individual to grow their Paid Media activity
**Still interested? Find out more below**
**The Key Responsibilities of the Paid Media Executive**:
- On a day-to-day basis, manage all paid media campaigns and ensure that they are fully optimised in order to achieve KPIs.
- Become the main contact for all paid media queries, in regards to third party agencies.
- Thoroughly analyse all research data in order to identify ideas for future campaigns.
- Maintain an up-to-date knowledge of the latest industry trends and changes whilst overseeing the monthly budget.
- Regularly track and analyse all campaign results and provide detailed feedback to the line manager.
- Work closely with the creative and design teams to incorporate best practices in paid media campaigns.
- Test and monitor all bid management and ad copy whilst evaluating all accounts.
- At least 2 years’ paid media experience is essential
- Excellent understanding of Google Adwords, Google Analytics and Google Merchant centre
- Excellent working knowledge of Microsoft Excel including V-Lookups and Pivot tables
- Numerical, analytic and able to provide insight on high-level data and pinpoint key important information to report to managers
- Experience working in a retail or fashion environment would be ideal
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