Senior Marketing Manager

6 days ago

Kendal, United Kingdom Aspire Full time

The client is a rapidly growing start-up, who are the producers of a direct-to-consumer baby nutrition brand, based in the beautiful English Lake District.

They have seen a +900% growth last year, and are ranked as one of Europe's 1000 fasting growing companies in 2020 by the Financial Times.

They are now looking to hire a **Senior Marketing Manager** to lead an 10 person marketing team in the UK and be responsible for overseeing the communication and content strategy for an award winning brand, while growing awareness and scopeboth online and offline.

You will be a senior member of the marketing team and work closely with senior management across the business.

This is a full time permanent opportunity, offering up to £75k basis salary, plus can be a 100% remote working.

**Responsibilities**:

- Lead the development of first-class short and long term content, in digital and non-digital formats, that builds awareness, inspires customers, drives engagement and creates community.
- Own and develop the SEO strategy, ensuring the brand ranks highly for all relevant search terms, working with our internal team and external partners to drive and execute these plans.
- Partner with the Commercial Director, Head of Growth and external PR agencies to ideate, build and execute a content road map to support overall marketing goals.
- Monitor, measure and report on the impact of content against key commercial metrics.
- Utilise and oversee team collaboration platforms including Asana, Slack, Gorgias and G-Suite

**The Person**:

- 5+ years Content or Marketing experience, preferably with a B2C brand, with demonstrated success
- 3+ years direct management experience
- Experience drafting and editing short-form (social) and long-form (blog) content on digital platforms
- Demonstrated success creating innovative content across different channels and formats
- Experience utilising SEO to fully optimise content and validating content topics using research
- Commercial experience in closing partnership deals with brands, influencers and affiliates
- Experience managing a marketing budget across multiple channels and delivering to ROI targets.
- Proven stakeholder relationship building, respect and rapport
- A very high attention to detail and strong organisational skills.
- Strong communicator who can communicate complex messages clearly, concisely and memorably.

We Are Aspire Ltd are a Disability Confident Commited employer

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