Sbm Nurofen Innovation Eu
1 week ago
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
**Global Category**:
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.
With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
**About the role**:
**Senior Brand Manager Nurofen Innovation EU**
**Slough, Hybrid working**
**Competitive salary & Benefits: 25 Days Annual Leave, Pension Contribution, Bonus**
**Closing Date:7th March 2025**
Reckitt invites an energetic and thoughtful Global Senior Brand Manager to take the helm of our marketing ventures and elevate our renowned brands to new heights. In this pivotal role, you'll be the architect of strategies that breathe life into our global marketing objectives, championing product innovation and sustainable growth. If you're passionate about transforming insights into action and dreams into reality, we offer an expanse of opportunity to carve out success in the consumer health arena while nurturing your personal and professional growth.
This position is responsible for driving Nurofen Innovation in Europe, leads innovation pipeline delivery for their segment/brand and region, including Late-Phase Innovation Delivery and Stage-gate Approval, adoption by markets, excellent execution and post launch follow through
**Your responsibilities**:
- Key partner for the Global Brand Director & Area brand director for Innovation delivery to markets, regional sufficiency, launch & follow through
- Key partner with IMEX Market teams for their segment/ brand and region to ensure innovation adoption, excellent execution, and post launch management
- Key partner with technical, market and global cross-functional teams to ensure delivery of innovation on time and to quality.
Contribute to 3 Year Strategic Plan for segment/ brand and region.
Innovation:
- Oversee Late-Phase Innovation Delivery and Stage-gate Approval for Launch Reco for both Product (NPD/EPD), Commercial (BDI) Innovation, ecom and sustainability projects.
- Coordinate innovation incl. TP, supply strategy, clusterization principles (New product innovation Support).
- Lead 'local EPD' and coordinate intention to launch (ITL) - Sizing/Pricing, roll out of existing SKU in new market or specific sizes for the area.
- Lead scalable BDls (business development ideas) e.g., new claims / audience based audience-based activation.
- Collect Area Business & Consumer Insights along w/ Innovation Performance to feedback into category strategy and innovation (e.g., market opportunity analysis, consumer research).
- Develop/ Lead post-launch reviews across multiple markets with recommendation on priorities & next steps
**The experience we're looking for**:
**Marketing experience**:
- Can demonstrate outstanding marketing skills developed within the FMCG/OTC environment, including experience on the brand or the broader category.
- Experience in growing brands and categories with strong and sustainable strategies.
- Experience with performance marketing and how to drive sustainable growth.
- Innovation Experience: must be able to demonstrate outstanding skills in innovation development and delivery.
- Idea generation and validation.
- Project delivery.
**The skills for success**:
- Strong commercial acumen and analytical skills.
- Ability to work in a matrix organization (Global category, marketing excellence, Sales, Key Lead Markets) - strong interpersonal skills, dealing with multiple stakeholders across different functions and levels of expertise.
- Entrepreneurial and able to work autonomously.
- Strong sense of urgency and achievement.
- Resilient and able to respond under pressure.
- Leadership qualities in impacting, contributing and challenging business strategy, innovation, and creative and comms.
- Ability to influence and collaborate with markets with varying levels of portfolio and brand maturity.
**What we offer**:
With inclusion at the heart of everything
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