Senior Ecommerce Optimsation Analyst

7 days ago


London, United Kingdom Salt Search Full time

Salt's client, a Global Leading FMCG Giant is sourcing for a talented Senior eCommerce Analyst focused on eCommerce Performance Optimisation. In this minimum 6 month contract role, you will effectively understand eCommerce global and market-specific performance,and use insights to feed priorities to the CX team to make the most impact.

**Key Responsibilities**:

- Understand eCommerce business objectives & identify new opportunities on the website to reach these objectives
- Consistently monitor eCommerce performance KPIs & highlight areas of focus for immediate action to the CX team
- Deliver shareable insights based on deep research & analysis of the entire customer journey from acquisition to retention
- Effectively analyse new deployments & deliver solid reporting along with strategic actionable recommendations
- Interact with cross functional teams - Insights, CRM, Social Media etc. in order to get valuable insights & data driving decisions on eCommerce website
- Follow trends in eCommerce industry & provides teams with new opportunities
- Facilitate monthly performance discussions with respective regions and channels, supporting the transformation to a performance-related culture
- Prepare and deliver monthly eCommerce performance reviews and reporting
- Understand trends, promotions, and global campaign effect

**Key Skills**:

- Circa 5 years of experience in a similar role for an eCommerce website
- Extensive experience with analytics tools e.g. Google Analytics, Sessioncam, AB Testings etc.
- Possess a deep understanding of eCommerce conversion rate optimisation mechanics
- Proactive individual who can take the initiative to interact with cross functional stakeholders
- Be a results driven individual


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