Campaign Manager

**Job title: Campaign Manager** **Location: Manchester** **Let us tell you a bit about us** We're a nimble and ambitious financial services specialist. Backing people to go for it in life and business. We're UK-based supporting our customers across a range of products and services. Aldermore Group was formed by bringing together two very successful businesses, Aldermore Bank and MotoNovo Finance, under the First Rand umbrella. We thrive by saying "yes" to our customers. We respect the ingenuity of entrepreneurs and their startups; we give first timers a leg-up onto the property ladder; we open up the lending market to many; and thousands of customers chose Motonovo Finance everyweek to buy their next car, van or motorbike. This is where you come in. We are on a journey. A journey defined by a destination; to deliver on our purpose. **Feel like being part of** Our centralised Marketing function? The Campaign Manager is responsible for the successful development and delivery of new business marketing campaigns, driving awareness, consideration and acquisition for the group. The Campaign manager will be accountable for the campaign objectives, timings, communication channel/media selection, budget, delivery and results, ensuring they deliver on the business growth strategy and objectives. They'll work with the team on delivering campaign that drives brand advocacy and a clear market proposition to 'surprise and delight' our target audiences in ways that are unmistakably Aldermore. This will involve working with the marketing strategy team in setting the group marketing strategy, understanding the customer and marketing insight, and the business partnering team to understand the business lines needs and objectives. **What would your day look like?** Reporting to the Head of Marketing Acquisition, who'll be your line manager and responsible for things like performance review meetings, 1-1s and development conversations, you will be responsible for: - Delivering compelling multi-channel acquisition campaigns - Work with in-house teams and relevant agencies to support the delivery of campaigns, ensuring all activity is delivered to agreed processes and timings - Support activity across marketing agencies, co-ordinating meetings, managing status documents and any adhoc requests as required - Develop and maintain relationships across the wider marketing team and internal stakeholders, such as sales, product and compliance teams - Work closely with third parties including advertising agencies, suppliers and relevant industry partners and organizations - Maintain knowledge to ensure all campaigns are in line with GDPR, DPIA and compliance policies - Ensure marketing materials are developed within Aldermore's risk framework and regulatory environment and ensure there are no reputational risk implications to Aldermore from any marketing activity - Ensure sign off and version controls are maintained in an accurate, auditable manner **What do we expect of you?** - Campaign development, channel management and campaign delivery experience - Understanding how we attract new customers to raise awareness and move through the marketing funnel - Strong communication skills and have a 'crack it together' mindset - Excellent stakeholder management and collaboration skills, with the ability to influence and build relationships - A passionate individual with a 'try it out' mentality - Detail focused with the ability to look ahead, raise issues, provide solutions, and hit deadlines - Comfortable working in a fast-paced environment where change is constant - hunger to challenge and innovate the status quo - Results focused with the confidence to share ideas and suggest opportunities for improvement - Understanding of the regulatory landscape we operate in, with up-to-date knowledge of what is needed to meet regulatory and legislative requirements **What can you expect of us?** - A friendly and flexible culture, the same as how we work with our customers - A growing organisation that means there's lots of opportunities to progress - A drive for continuous improvement, which you will be empowered to get behind from day one - A communicative, accessible and approachable ExCo And of course, you will be rewarded competitively, with a good range of core benefits and bonus potential. **Still curious?** Join us and we'll make the same promises to you as a colleague, as we do to each of our customers. We're committed to building a working environment that values respect, diversity, and compassion. We welcome people regardless of age, disability, gender identity,marital status, race, faith or belief, sexual orientation, socioeconomic background, and whether you're pregnant or on family leave. **#backingyoutobringyourbest** **Aldermore is an equal opportunities employer**. - We do not accept speculative agency CVs. Any CV received by Aldermore will be treated as a gift and not eligible for an agency fee. PSL agencies should only send CVs if authorised to do so by HR._