Take to Market Lead

**Job Title: Take to Market Lead - Protection**

**Contract Type: Permanent**

**Location: Edinburgh or Alderley Edge or London**

**Working style: Hybrid 50% home/office based**

**Closing date: 13th February 2025**

We are delighted to announce that we are recruiting a Take to Market Lead, Protection, to join the Solutions Design & Experience Development team. The team plays a crucial role being responsible for Royal London’s UK products and propositions.

This is a new role to Royal London and will maximise the impact from existing propositions and changes to propositions in the market, through excellence in market understanding, strategy and planning.

By utilising their deep market experience, The Take to Market Lead will be responsible for the Take to Market plan and execution for Protection, reporting to the Head of Proposition, Protection and supported by the Head of Take to Market.

**About the role**
- Defines and executes the Take to Market strategy and plans for propositions, leading the strategy and development of proposition messaging and supporting the co-ordination across all channels, internally and externally.
- Applies strategic thinking and design to maximise the impact from proposition development, owning and updating an overarching Take to Market roadmap with all individual proposition launch plans brought together in one place.
- Defines the market conditions required for successful deployment of a proposition, as part of optimising its impact, and highlighting the activity required to support this (e.g. thought leadership, business consultancy approach).
- Leads the initiation of new ideas/proposition responses including shaping of benefit articulation internally and externally to drive market share.

**About you**
- Experienced in proposition deployment for customers and their financial advisers.
- Commercially astute, with a sound understanding of customer, adviser and financial dynamics, and ability to identify focus to add greatest value.
- In-depth knowledge and experience of the Protection market and the dynamics across both direct and intermediated channels.
- Strong understanding of regulatory/legislative frameworks within the UK financial services market.
- Expertise and championing of the end consumer and an in-depth understanding of customer value, great customer outcomes and all aspects of the value chain.
- Expertise and championing of financial advisers and an in-depth understanding of adviser value and all aspects of the value chain, including understanding of key drivers for financial advisers and how to gain traction with different adviser firm segments and role holders.

**About Royal London**

We’re the UK’s largest mutual life, pensions and investment company, offering protection, long-term savings and asset management products and services.

Our People Promise is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.

We've always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance. You can see all our benefits here - Our Benefits

**Inclusion, diversity and belonging**

We’re an Inclusive employer. We celebrate and value different backgrounds and cultures across Royal London. Our diverse people and perspectives give us a range of skills which are recognised and respected - whatever their background.