Shopper Marketing Executive
1 week ago
At Clorox, we champion people to be well and thrive by doing the right thing, putting people at the center, and playing to win. Led by our IGNITE strategy, we build brands that make a positive difference in people’s lives around the world. And we know that success requires head, heart, AND guts — all three, every day — coming together to work simpler, faster, bolder, and more inclusively. Interested? Join us to
IgniteYourCareer
Your role at Clorox:
We are seeking a passionate, practical and organized Shopper Marketing Executive to join our dynamic team. This opportunity see’s you supporting the Shopper Marketing Manager in delivering the Omni-Channel plans across the UK, Germany and ROE.
- You will manage the execution of all online content and activation as well as having the autonomy to manage your own specific projects.
- The role will work across all Clorox brands: Natural Personal Care (Burt’s Bees) and Cat Litter (Ever Clean)
In this role, you will:
- Delivering flawless activations across Brick & Click and Pureplay customers
- Support the Shopper Marketing Manager in executing 12 month integrated sales and marketing plans to create strong shopper and customer centric activations to deliver a seamless shopper journey, driving brand awareness, trial and repeat
- Manage all B&C online activation via the retailer portals, secure the evidence for each activity and collate the results for review with the Shopper Marketing Manager.
- Implement retailer specific content to deliver best in class PDPs and support sales in delivering against Digital Shelf KPI's as tracked by eStore.
- Publish all online content via retailer or Brandbank portals (Amazon & Grocery) delivering against the strategic objectives by account. Publish content for all retailer exclusive sku’s to Salsify in-line with NLF deadlines.
- Support the Shopper Marketing Manager in developing all retailer specific omni-channel content for Burt's Bees & Cat Litter. Build strong direct customer relationships and internal cross functional relationships to influence category norm breaking omni-channel activations
- Work closely with the Shopper Marketing Digital Analyst to deliver the competitor analysis to feed into internal & external meetings and recommendations.
- Support the Shopper Marketing Manager in deliver insight led selling tools to sales teams and customers i.e. customer meetings, range reviews, internal innovation meetings, distributor conferences Develop selling tools for brokers and white space mail-outs.
- Support the Shopper Marketing Manager in tracking the budget for all online activations.
- Support the Shopper Marketing Manager in delivering the GWP Strategy. Support the Shopper Marketing Manager in delivering Select Customisation projects in line with the agreed hurdle rates.
What we look for:
Years and Type of Experience:
- 1-2 years of trade/shopper marketing experience, ideally within FMCG
- Strong ecomm understanding with experience of using retailer and content platforms e.g. Citrus, Vendor Central, Brandbank
- Excellent written and verbal communication and presentation skills
- Strong project management skills
- Ability to manage and prioritise work effectively
- Superior interpersonal and team working skills
- Putting the consumer first to drive excellence in execution
- Pro-active, open minded, positive attitude and up for challenges, foster cross functional working and effective relationships
- Adopt a challenger mind-set to encourage change and drive brand growth
Education Level/Degree:
- Bachelor’s Degree preferred.
Technical Skills:
- MS Office sufficiency, with particular proficiency in Excel and PPT.
- Experience in using Profitero and/or eStore desired but not mandatory.
- Strong grammar and communication skills.
We seek out and celebrate diverse backgrounds and experiences, and we know you don’t need a degree to succeed. We’re looking for fresh perspectives, a desire to bring your best, and a non-stop drive to keep growing and learning.
At Clorox, we have a Culture of Inclusion. We believe our values-based culture connects to our purpose and helps our people be the best versions of themselves, professionally and personally. This means building a workplace where every person can feel respected, valued, and fully able to participate in our Clorox community. Learn more about our I&D program & initiatives
here
Benefits we offer to help you be well and thrive:
- Competitive compensation- Generous 401(k) program in the US and similar programs in international- Health benefits and programs that support both your physical and mental well-being- Flexible work environment, depending on your role- Meaningful opportunities to keep learning and growing- Half-day Fridays, depending on your location
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