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Social Media Team Lead

2 weeks ago

London, United Kingdom Web Summit Full time

**About us**:
How did Web Summit become, in the words of Forbes, “the best tech conference on the planet”? Meaningful connections. Our tech events are unmissable because we make it easier for the right people to meet and connect. Everyone at Web Summit works towards this goal.

And we’re just getting started.

We’re always looking to build on the impact we have already made at Web Summit. In the coming years we’ll take Web Summit to new markets, promoting global connectivity, highlighting important issues and connecting global leaders - all while making a positive impact on the environment and communities we encounter.

To build a better company, we have to better ourselves. We do that by finding the most ambitious people to work with us.

**About the team**:
Social media is at the forefront of Web Summit. It’s how we communicate with our audience, share our news, updates, and exciting announcements, it’s the voice of the company. You’ll lead the Social Media team at Web Summit which creates and delivers the best quality content across all of our social platforms. You’ll work as part of the larger Marketing Team, a cross-functional team that consists of world-class creators and marketers.

**What you’ll achieve at Web Summit**:

- You’ll lead the Social Team in creating original and innovative content for our global audience of more than 3 million followers.
- You’ll create and lead the development of content across each of our social media channels, including Twitter, Instagram, Facebook, LinkedIn, TikTok and YouTube.
- You’ll create content calendars to help drive engagement across each platform.
- You’ll analyse and report the performance of our social media channels to key stakeholders, and identify opportunities to grow our global audience.
- You will develop and expand our social media content product offering for our event partners and sponsors.
- You’ll work closely with our design and video team to create engaging and standout social media content for a variety of different campaigns.
- You’ll work alongside the advertising team in promoting our social media content across paid platforms.
- You’ll collaborate with teams all across the company to help support and amplify their activities.

**Skills and abilities we’re looking for**:

- MA or BA in marketing, communications or journalism would be ideal.
- 1+ years managing a team
- 5+ years social media management experience with an agency or for a global brand, managing and executing campaigns across multiple platforms.
- You've a deep understanding of the current trends, emerging stories & exciting developments across the full spectrum of tech & innovation, and a pulse on global socioeconomic trends.
- You've a passion for innovation & startups continually seeking to learn more about the cutting edge of the tech ecosystem from all corners of the world.
- Excellent communication skills in English required.
- Proven experience creating content for social media communications.
- Experience measuring success across social media - determining the performance of content and iterating as necessary.
- Experience working with Adobe Photoshop, Canva and AfterEffects is a plus.
- Experience presenting to senior management or external stakeholders is a plus.

**Benefits and perks:
- Hybrid-working model open to all employees.
- Fully subsidised healthcare, dental, employee assistance programme (EAP) and more.
- Pension contribution up to 6%(Irish based only)
- A dedicated in-house L&D department, with access to workshops, online learning and resources to help you excel in your career development.
- Company laptop, generous annual leave and flexible working arrangements.
- Our very own Tramway Team, which drives community and morale-boosting events for employees to participate in.
- Annual company get-togethers, charity days, and monthly wellbeing talks.
- Wellness subsidy issued to all employees of €1000 per year

**At Web Summit, we embrace diversity and inclusion. We want talent from all walks of life to help us on our journey to digitise the conference sector. Hiring decisions are made purely on experience, skills and the needs of the business.