Digital Marketing Executive

3 days ago

Liverpool, United Kingdom The Candidate Ltd Full time

**This could be the perfect opportunity if you’re looking to take the next step in your career. Our client has some exciting projects coming up and no two days will be the same as their Digital Marketing Executive**

**Digital Marketing Executive - Liverpool (hybrid working available) - £28,000 - B2B Services**

You’ll have full ownership of the digital platforms including websites, social, CRM, intranet, and automation, along with producing external and internal facing content, blogs and owning content plan.

**Digital Marketing Executive responsibilities**
- Day to day maintenance and management of all Group web platforms, including the public website, intranet, and subsequent micro sites.
- Assist the Group Head of Marketing in building and delivering the digital strategy, including the scope and development of a new Marketing CRM tool.
- Work with the Digital agency to continuously improve functionality, experience, content, and conversions across the group’s core site.
- Manage all digital and social channels, running an effective communications plan that executes positive reputation and advocacy for the brand. Including Facebook, Twitter, LinkedIn, YouTube
- Work with the Group Head of Marketing and Marketing Managers in the development and deployment of content such as blogs, social media, and asset development.
- Liaise with Digital Agency on the ongoing efforts to build and drive SEO
- Ensure the brand reputation is enhanced in all digital activity and the tone of voice/style is applied consistently.

**Digital Marketing Executive requirements**
- Team player
- Strong communicator
- Strategic thinker with the ability to translate direction into strategy
- Starter finisher with the drive to deliver results
- Good interpersonal skills to develop strong relationships
- Proven experience as Digital Marketing Executive or similar
- Excellent understanding of digital marketing concepts and best practices
- Experience of B2B organisation
- Excellent understating of web and social analytic tools
- Skills and experience in creative content writing

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