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Optical Marketing Executive

2 weeks ago

Conwy, United Kingdom Zest Optical Full time

Optical Marketing Executive job in North Wales. Zest Optical are currently looking to recruit an Optical Marketing Executive for a leading manufacturer of Ophthalmic Lenses. The purpose of this role is to assist with the development and implementation of our clients programmes and communications to all customers.

The Optical Marketing Executive will design and implement services within the business to increase sales and customer satisfaction/retention. This position will be based in North Wales, with occasional customer and team meetings to attend.

**Optical Marketing Executive - Role**
- Work closely with the Commercial Manager, the Management Team, and key stakeholders to develop customer focused, innovative & integrated marketing communication plans & campaigns.
- Support future product portfolio arrangements & manage brand positioning for specific products and services.
- Manage communication agencies, printers and media, and work closely with Product Manager and Marketing Manager to deliver business objectives.
- Compose communication briefings for product launches and product life cycle campaigns; review concepts, proofread copy, check artwork in the different phases of the development process, including: marketing literature, POS, promotions and advertisements

**Optical Marketing Executive - Requirements**
- Minimum of 2 years marketing experience in a business-to-business environment
- Excellent marketing project management skills
- Experience in digital marketing including; social media, website development/management, online Advertising & SEO to build awareness and generate qualified leads

**Optical Marketing Executive - Salary**
- Excellent package on offer
- Plus a range of additional benefits