Digital Executive
5 days ago
**Purpose of the Role**:
Support the delivery of best-in-class websites and mobile app pertaining to McLaren Racing, which includes Formula 1, IndyCar, Formula E, Extreme E, and esports. The role entails two key aspects: content distribution on websites and mobile app via the CMS and digital product development.
You will be joining a passionate, fast-paced environment and a Digital & Social team committed to engaging and growing McLaren Racing’s global fanbase through digital innovation and delivering always-on content.
**Role Dimensions**:
This role will entail unsocial working hours, including evenings and weekends.
**Principal Accountabilities**:
Content distribution (50%)
- Provide rapid response support to our Communications team in case of breaking news and statements.
- Deliver race weekend coverage across the owned channels, giving fans the best access on and off the track.
- Ensure all digital activity is executed on time, error-free, and accurate, with issues resolved in a timely manner.
- Support Digital team colleagues in producing and maintaining weekly content calendars.
- Consider opportunities for integration of McLaren’s partners into digital content or functionality
- Proactively research and drive new thinking in audience engagement via digital and mobile platforms, including the presentation of website and mobile content.
Digital platform development (50%)
- Support the management of McLaren’s digital agency and suppliers.
- Collaborate with McLaren IT and the CRM team to ensure McLaren’s infrastructure is well maintained from a technical standpoint.
- Liaise with social media and CRM colleagues to ensure seamless integration to holistic digital communications.
- Work closely with internal stakeholders to drive continued growth for the McLaren Plus loyalty programme, and drive traffic to the McLaren Store.
- Work closely with the Specialist, Data & Insights Analyst to analyse traffic to produce insights and actionable next steps, continually improving our website and app performance.
**Knowledge, Skills and Experience**:
The post holder will have:
- 2+ years' experience working on a content management system (CMS).
- Demonstrable interest and knowledge of Formula 1 and motorsport.
- Strong attention to detail and a keen eye for design and layout.
- Strong copywriting and copy-editing skills.
- Understanding of SEO best practices.
- Ability to edit on Adobe Photoshop, Premiere Pro, and YouTube Creator Studio.
- Ability to work in a high-pressure environment against tight deadlines.
**Personal Attributes**:
- Creative - Disruptive storytelling through the lens of written, video and photography content
- Strategic - Provides clear storytelling strategy, vision, and direction for the business.
- Credible - Considered and nuanced communicator; acts as a role model for the McLaren values.
- Challenges - innovates and holds themselves to exacting standards.
- Ownership - takes accountability for both successes and failures; always strives for improvement.
- Collaboration - Builds relationships with ease, securing the trust of those inside and outside the business.
**What can McLaren offer?**
We strive to provide a fun, innovative, collaborative and open culture where everyone’s input is welcome, and everyone feels part of our achievements. We work hard to create a culture of continuous improvement and support this with a proactive approach to management and personal development.
McLaren Racing is based at the iconic McLaren Technology Centre on the edge of Woking. Our large campus includes a gym, swimming pool, restaurant and indoor and outdoor break-out areas, as well as direct access to park land. MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 32min train ride.
We encourage hybrid working patterns to give you options to balance your home life and hobbies with your work, and offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.
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