Senior Media Manager

3 days ago

Brentford, United Kingdom Experis LTD Full time

**Your responsibilities**:

- Act as a support for the Global Media Lead, to drive forward the focus on paid media across various functions and level of the business. This would include the evaluation of data to:

- Drive paid media integration into the customer experience for our brands
- Optimise media investment and annual budget to drive timely and effective implementation of media objectives
- Working with our partner agencies to manage and oversee the delivery of digital strategies across a variety of business area including campaign plans, optimisations and reporting
- Ensure quality outputs are delivered to internal stakeholders by providing constructive feedback on strategy, campaign plans, and results
- Working on multiple projects at once in a dynamic, fast-paced environment.
- Developing processes, trainings and WoW and communicating these to relevant stakeholders, including the Paid Media Guidelines.
- Drive the agenda setting, running and attendance of the various internal and external stakeholder meetings with the Global Media Lead.
- Provide stewardship and project management support for the LOC VHC web project.
- Feed into the global business planning process with both brand and communications to set out paid media ambition.
- Engaging stakeholders behind the value of paid media and challenge to deliver effective execution
- Keep up to date with external paid media trends and bring in thought starters for new method of innovation.
- Manage and track budgets and raise POs.
**Why you?**

Basic qualifications:

- Strong knowledge of digital media (PPC, SEO, Display, social) including terminology and some exposure to the wider marketing mix
- Effective written and verbal communication and presentation skills for a wide variety of audiences, including senior management
- Understanding and experience with agency management
- Able to demonstrate the ability to translate insights into actionable media approaches
- Proven success collaborating across multiple teams/disciplines
- Proven high-level of personal accountability, proactivity, and integrity to achieve business objectives
**Preferred Qualifications**:

- Breadth of knowledge around HIV / AIDS and market trends

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