Membership Engagement Executive
1 week ago
We are working with one of their amazing clients doing a lot of good work to fill this great opportunity. If you have a passion for delivering excellent membership and/or customer services, helping them to have enjoyable and effective careers, then thisis for you.
The role:
The Association is a well-respected membership association. With over sixty years of experience in the built environment, the Association offers members a wealth of knowledge resources. The Association membership helps organisations access knowledge and givethem the competitive edge. Their services include: an information centre, library, bookshop, expert advice, networks, training, and events. They provide the latest industry research, legislation, business news, and technical guidance. Their range of corporatemembership benefits range from providing online information to providing consultancy and discounts on various the Association offerings.
Membership is the foundation and heart of the Association. The Association scheme helps members access knowledge and give them the competitive edge though services which include: an information centre, library, bookshop, expert advice, networks, training,and events. The Membership Engagement Executive/Officer, reporting to the Membership Manager, will implement the membership recruitment and retention strategy to achieve member growth, increase member engagement, and take up of added value services, as wellas develop cross-selling opportunities across the Association.
**Duties**:
As a Membership Engagement Executive/ Officer your main duties will be as the following:
- Support the Membership Manager to execute the member recruitment and retention strategy, contributing to the achievement of the revenue budget for membership.
- Undertake desk-based research to identify and qualify new member leads.
- Conduct effective competitor analysis for targeted development activities.
- Make prospecting calls and follow up incoming leads to secure the successful recruitment of new members.
- Under supervision of the Membership Manager, generate bespoke proposals to support the recruitment process.
- Execute the in-house new member joining process to induct them on accessing and benefiting from the full range of the Association services.
- If required, attend and participate in relevant trade shows/exhibitions with the view to generating new business opportunities and gathering industry intelligence.
- Build and nurture relationship with members to proactively encourage the uptake of the Association membership services via various communication channels.
- Conduct regular meetings/calls to members to identify and develop pan-the Association sales opportunities, including sponsorship.
- Support the Membership Manager in delivering regular member engagement activities/events utilising digital platforms.
- Participate in the annual renewals process, ensuring accurate and efficient subscription collections.
- Progress resignation notifications in line with procedures.
- Provide member feedback and insight towards the development of new member offerings to enhance the membership package.
- If required, be willing to undertake onsite members visits, should business needs demand.
- Prepare and compile analytical reports, to support strategic decision making and inform operational plans.
- Achieve agreed membership KPIs, recording data as required by the Membership Manager.
- Maintain GDPR compliance when handling member data.
- Ensure CRM system and member records are maintained and updated in accordance with procedures.
- Ensure operational processes, procedures and policies are followed.
- Any other duties commensurate with the role.
To be successful in this role you will possess the following Skills and Knowledge:
- Consultative selling and business development skills (essential).
- Experienced in corporate membership environment (desirable).
- Knowledge of the built environment (desirable).
- Proven commercial acumen.
- Excellent communication skills, both written and spoken.
- Presentation skills.
- Excellent customer service skills.
- Driven and results orientated.
- Excellent team working.
- Experienced in building relationships with key stakeholders and colleagues.
- Willingness to travel as and when required.
- IT proficient.
**Benefits**:
- Pension Scheme
- Life Assurance - 4 times annual gross reference salary (after confirmation)
- 26 Annual Holidays (pro-rata) and additional Bank Holidays
- Company Sick Pay (after confirmation)
- Compassionate Leave
- the Association Incentive Plan (conditions apply)
- Free car park on first come first serve basis
- Electrical Vehicle Charging point in the car park
- Christmas Shutdown period (nominated Annual Holidays)
- Employee wellbeing: Employee Assistance Programme (24/7 confidential service)
Closing date: ASAP
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