Social Video Creator

**About the Role / Key Role Purpose**

You will have a strong understanding of algorithms and best video SEO strategies across all social platforms, particularly TikTok, YouTube and Instagram, and will obsess over analytics and regularly develop new content formats to continue delivering success in your role.

You will report to the Social & Partnerships Lead but will work closely with several colleagues across our web and social departments, including Site Editors, Social Media Managers, other Video Content Creators, Video Editors and Graphic Designers. You will also liaise with external production partners, including producers, videographers and talent, on a regular basis.

**Key Accountabilities & Responsibilities**

Content Production
- Source, script, produce and edit social video for multiple brands
- Operate video equipment (cameras, microphones, lighting etc) and manage talent and workflows for on-location video shoots
- Liaise with external production vendors and agencies on video concepts and shoots, ensuring brand and quality metrics are met
- Edit videos to a professional standard, ensuring proper branding
- Write engaging, entertaining, SEO-optimised captions
- Work with colleagues in design and editorial to ensure all content follows brand guidelines and is in the correct tone of voice
- Regularly pitch and trial new content formats to grow audience
- Be active in comment sections on both our posts and others’
- Create and post graphics, imagery and other content on social media as required

Analytics & Reports
- Help manage a content calendar to ensure we publish video at key times of the sporting week and particularly around major events
- Maintain a close overview of analytics across all platforms
- Add to internal analytics reports on a daily basis
- Use that data to identify areas for improvement
- Relay new content ideas confidently to colleagues and leadership

Personal Responsibility
- Represent the company in a professional manner on your social media, appearances on other media channels, or at any events
- Take responsibility for the quality of your output, making sure it upholds the standards and tone of the brand
- Ensure you do not publish anything potentially libellous or defamatory that could invite legal action against the company, consulting superiors whenever in doubt before publishing
- Maintain an ongoing awareness of news and activity in the social media and sport sectors, particularly football, F1 and rugby
- Work closely and communicate effectively with colleagues in other departments to deliver content
- Maintain a laser focus on your personal KPIs and overall objectives for the brand
- Be a champion for everything our brands are doing.

**Person Specification**

**Qualifications, Knowledge and Experience**
- Demonstrable evidence of growing and engaging audiences through video on social media
- Relevant Degree Level Qualification and/or experience of working in a media environment
- A strong understanding of social media and how the individual platforms work
- Experience of producing and editing video content
- Experience of using the Adobe Creative Suite and/or equivalent programs

**Skills & Personal Qualities**
- An enormous passion for sport
- Exceptional written and verbal communication skills
- A perfectionist with the ability to self-sub and spot mistakes before publication
- A conceptual mindset and the ability to spot opportunities and produce original ideas
- A self-motivated individual with excellent organisational skills
- Strong interpersonal skills, able to work collaboratively and at pace with stakeholders and clients
- KPI driven and focused

**Benefits**

We believe that work should fit into your life, not the other way around. That’s why we offer a dynamic and supportive work environment designed to help you thrive professionally and personally.
- **Flexible Work Schedule**

We understand that everyone has unique needs when it comes to work arrangements. Whether you prefer a hybrid setup, remote work, or an office-based role, we provide a variety of flexible options to suit your lifestyle. Our commitment to work-life balance means you get the support you need to perform at your best, while also making time for what matters most.
- **Comprehensive Health Benefits**

Your wellbeing is our priority. We offer extensive health, dental, and vision coverage to ensure you and your family have access to top-tier medical professionals and services. Our plans include preventive care, wellness resources, and coverage tailored to your needs — so you can focus on living your healthiest life.
- **Professional Development**

We invest in your growth. Through our comprehensive training programs, industry certifications, and access to top industry conferences, we provide the tools and resources you need to expand your skills and advance your career. Our commitment to continuous learning ensures you stay ahead in your field and reach new heights in your professional jou